Merchandise Licensing 

Genius Brands signs license deal with Bendon for ‘Llama Llama’

Following the recent announcement of Netflix’s renewal of season two of the Llama Llama animated series, the momentum continues for the brand with Genius Brands finalizing a new licensing agreement with leading children’s consumer product company, Bendon Inc. Bendon will create a line of branded coloring and activity books featuring the Llama Llama characters, which will be available at retailers in time for spring 2019. Bendon’s new line of products will complement Penguin Young Readers assortment of bestselling Llama Llama hardcover and board books. Bendon joins Genius Brands’ growing roster…

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Character Licensing 

Genius Brands appoints Brandgenuity as European agent for ‘Llama Llama’

Expanding the reach of its licensing program for popular and endearing children’s property ‘Llama Llama’, Genius Brands signed Brandgenuity as the brand’s licensing agent for the UK, Ireland, Spain, Hungary, Poland, and Romania.  The announcement was made by Genius Brands International’s SVP, Global Consumer Products, Lloyd Mintz. “With 20 million books in eight languages sold worldwide, not to mention the continuing success of the first season of the animated series around the globe on Netflix, Llama Llama has proven to be a concept that engages people of all ages and…

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Character Licensing 

Genius Brands appoints PhatMojo as master toy partner for ‘Llama Llama’

Genius Brands continues its licensing drive for the endearing preschool brand, Llama Llama, based on the bestselling and multiple award-winning children’s book franchise. The company has named PhatMojo, one of the fastest-growing toy and collectible companies in the industry, as the master North American toy partner.  The deal follows the recent announcement that Netflix has greenlit season two of the animated Llama Llama series, starring Jennifer Garner. “PhatMojo’s creativity in developing toys and collectibles that are both true to the brand and the vision of the originators of that brand…

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TV & Films 

Genius Brands International announces season 2 of preschool series ‘Llama Llama’

Genius Brands International, announced that Netflix, the world’s leading internet entertainment service, has greenlit the production of season two of animated preschool series Llama Llama, with Jennifer Garner returning in the lead role as Mama Llama. Jennifer Garner said, “I love Anna Dewdney’s award-winning joyful Llama Llama books and am proud to voice Mama Llama on this very special series for Netflix. And now—great news! —Mama Llama and Llama Llama will be back for a second season!  Thank you, Netflix—I can’t wait to get to work!” Season one of Llama…

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