Character Licensing Know-How Merchandise Licensing 

FREAKY FRIDAY: Top 5 ‘Marvel Avengers’ merchandises that you shouldn’t miss!

Reading Time: 4 minutes Post Views: 7,066 Thanos’ journey to reclaim the Infinity Stones is almost upon the customers and cashing in on the hype are companies releasing exclusive Avengers themed merchandises ahead of the film’s release. From notebooks to mobile covers, the companies are entering into various partnerships to provide fans and followers with a memorable experience. Here’s our top five picks: Acer’s Avengers: Infinity War special-edition notebooks Ahead of the film’s release, Acer is launching special-edition devices. The company has tied up with Marvel to launch special Avengers branded notebooks that promise…

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Brand & Lifestyle Collaborations Sports 

Game of sponsors: These brands associate with your favourite teams in IPL 2018

Reading Time: 3 minutes Post Views: 4,534 Today is the day, when you will witness the fleet of your favourite teams, challenging each other for the coveted title of ‘Indian Premier League’ 2018 Champions. According to a report in the Moneycontrol, the star-studded tournament has seen a mega risk insurance cover of almost Rs 2,500 crore across categories this year. The aid the size of the cover for the broadcast has risen to Rs 1,500 crore compared to Rs 1,300 crore last year, while on the other hand the premiums have seen a jump…

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Character Licensing Collaborations Fashion & Accessories Merchandise Licensing Sports 

Marvel’s Avengers and KKR join hands, launch special edition merchandise

Reading Time: 2 minutes Post Views: 4,432 With the Indian Premier League (IPL) fever spreading across the nation, the Marvel’s Avengers and Kolkata Knight Riders (KKR) teamed-up for a special edition merchandise collection. The range includes designs inspired by Marvel’s popular Avengers franchise that have been seamlessly blended with the elements, themes and colours of the IPL team. The collaboration marks the release of the much-anticipated Marvel Studios’ Avengers: Infinity War. Commenting on the association, Venky Mysore, CEO & MD, KKR, said, “The power of Marvel’s Avengers and the punch of the Kolkata Knight…

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Merchandise Licensing Sports 

IPL 2018: The Souled Store brings official merchandises of KKR, Mumbai Indians

Reading Time: 2 minutes Post Views: 6,021 In what can be termed as good news for cricket fanatics, famous online destination for customized products ‘The Souled Store’ becomes partner for the sale of official Mumbai Indians and Kolkata Knight Riders merchandise. The exclusive merchandise will have the Mumbai Indian and Knight Rider’s official logo to confirm authenticity or genuineness of the product. The products include official practice jersey, Doodle backpacks, travel and official jersey, official fan jersey, badges, mugs and more. The price of the products ranges from Rs 250 to Rs 3570. The…

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Sports Licensing 

IPL 2017 begins today with a clash between Hyderabad and Bangalore

Reading Time: 3 minutes Post Views: 2,393 Finally the day has arrived when the 10th edition of the Indian Premier League (IPL) gets underway this evening at Hyderabad’s Rajiv Gandhi International Stadium with defending champion Sunrisers Hyderabad taking on Royal Challengers Bangalore in what can be treated as repeat of last year’s final. It may be recalled that the two had clashed in last year’s final clash in Bengaluru, in which Sunrisers Hyderabad went on to become winners. Cricket fans, both on the grounds or watching the games on TV, will wait for the now familiar sound of the…

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