Character Licensing Fashion & Accessories 

Clarks Kids, Marvel Avengers unite to create exclusive multi-gender collection

Reading Time: 2 minutes Post Views: 2,906 Clarks Kids too joined the Marvel Avenger’s mightiest heroes to create an exclusive multi-gender collection that celebrates strength in unity. The Marvel x Clarks collection is inspired by the characters in Avengers: Infinity Wars and features colors and design elements that reflect each character’s unique personality. The iconic collection captures the spirit of each hero while providing kids with liberated movement through comfort for everyday adventures. “Kids have the power to change the world. They are the purest minds on the planet, and we – Clarks –…

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Fashion & Accessories Retail 

Not women, but men dominate Indian apparel market: Report

Reading Time: 2 minutes Post Views: 4,189 Forget about those days when women were considered as shopaholics. In today’s world, it’s not the women but men, who are always on shopping spree and holds a majority chunk in the Indian apparel market. According to Indian Business of Fashion report 2018 released at India Fashion Forum, men hold 41.7 percent share of the Indian apparel market followed by women at 37.5 percent and kids wear at 20.8 percent respectively. The day one of the event witnessed the release of the 15th edition of the India…

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Character & Entertainment Entertainment Licensing 

Sony LIV launches kids Channel ‘LIV Kids’

Reading Time: < 1 minutes Post Views: 4,386 SonyLIV, the complete digital entertainment platform with content for audiences across genres, has announced the launch of LIV Kids, its premium content especially designed for children Popular nursery rhymes such as ‘Pop Goes the Weasel’, ‘Twinkle Twinkle Little Star’, ‘Humpty Dumpty’ and ‘Wheels on the Bus’ will be now available on SonyLIV. LIV Kids, according to a statement, will also introduce engaging and entertaining content for kids in future. Enabling its user to discover fresh and diverse high-quality content, SonyLIV’s diverse array of entertainment offerings has consolidated its…

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