Sports 

XFL signs deal with ESPN, FOX Sports, ABC & FS1

Reading Time: 2 minutes Post Views: 1,427 The XFL announced multi-year agreements with ESPN and FOX Sports to televise XFL games starting with its inaugural 2020 season. XFL games will air weekly on broadcast TV (ABC and FOX) complemented by games on cable (ESPN, ESPN2, FS1 and FS2). The XFL TV schedule allows for consistent appointment viewing each week with back-to-back games starting Saturday afternoons at 2 pm ET as well as two additional games on Sunday afternoons. “We look forward to showcasing the XFL on ESPN and ABC, including the kickoff game and…

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Corporate Brand 

Disney+ set to launch in US market on November 12

Reading Time: 2 minutes Post Views: 2,208 The Walt Disney Company presented an extensive overview of its comprehensive direct-to-consumer strategy, including presentations on Hulu, Hotstar, ESPN+, and the upcoming Disney+ service at its highly-anticipated Investor Day, which took place on the Company’s studio lot. “Disney+ marks a bold step forward in an exciting new era for our company – one in which consumers will have a direct connection to the incredible array of creative content that is The Walt Disney Company’s hallmark. We are confident that the combination of our unrivaled storytelling, beloved brands,…

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Character & Entertainment Collaborations Music 

Disney closes $71 bln 21st Century Fox Deal

Reading Time: 2 minutes Post Views: 1,628 The Walt Disney Company has closed the deal on its $71 billion acquisition of 21st Century Fox. “This is an extraordinary and historic moment for us—one that will create significant long-term value for our company and our shareholders,” said Robert A. Iger, Chairman and Chief Executive Officer, The Walt Disney Company. “Combining Disney’s and 21st Century Fox’s wealth of creative content and proven talent creates the preeminent global entertainment company, well positioned to lead in an incredibly dynamic and transformative era.” The acquisition of 21st Century Fox’s…

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Corporate Brand 

Disney’s first streaming service ESPN crosses 1 million subscribers

Reading Time: < 1 minute Post Views: 1,930 Disney’s Direct-to-Consumer and International (DTCI) segment announced that its streaming service, ESPN+, has signed up more than 1 million paying customers since the app debuted this past April. The company said the vast majority are new viewers who have adopted the service since its launch. Subscribers to the predecessor platform ESPN Insider were ported over earlier this year, but ESPN said those represent “a significant minority of the total. The company has been hard at work building out its USD 4.99 per month streaming service, offering sports…

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Sports Sports Licensing 

College Football 150th Anniversary to partner with IMG College Licensing

Reading Time: 2 minutes Post Views: 2,369 In another step of preparation for the celebration, College Football 150th Anniversary, a non-profit formed to celebrate 150 seasons of collegiate football, has announced a partnership with IMG College Licensing to serve as the exclusive product licensing agent for all celebration-related items. According to the agreement, IMG will work across a variety of consumer product categories to highlight the history and traditions of the sport. Additionally, the licensing company will also be highlighting its contributions to American society and culture over 150 years. “This is yet another…

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Sports Licensing 

ESPN in process of getting its flagship SportsCenter show on Snapchat

Reading Time: < 1 minute Post Views: 2,512 Marking the first time a daily sports show has aired on the platform, ESPN is in the process of bringing its flagship SportsCenter show on Snapchat. The move signals that the sports giant is ready to embrace a short-form approach to content amid ongoing struggles with cord-cutters, the need to appeal to younger viewers and falling revenues. From 12 November onwards two episodes of the revamped show was shown on Snapchat; one at 5am and the other at 5pm with each lasting between three-to-five-minutes. The deal will…

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Big Move Corporate Brand 

Walt Disney Co. sees revenue climb to record high in Q4 FY16

Reading Time: 2 minutes Post Views: 2,996 The Walt Disney Co. (NYSE: DIS) reported fiscal fourth-quarter financial results after markets closed on Thursday. Unfortunately, the report this quarter did not live up to expectations and there has been a noticeable lag in the House of Mouse after having such a strong year in 2015. Part of this has been due to cord cutting trends hurting Disney’s Media Networks, but perhaps the biggest drop was seen in Studio Entertainment. The company had $1.10 in earnings per share (EPS) and $13.14 billion in revenue. There were…

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