Apparel Licensing Brand & Lifestyle 

Authentic Hendrix, Libertine partner to create luxury apparel collection

Reading Time: 2 minutes Post Views: 2,980 Epic Rights and Perryscope Productions, exclusive retail branding partners for Authentic Hendrix, which celebrates the extraordinary artistry, style, vision and talent of iconic rock guitarist Jimi Hendrix announced a new luxury apparel partnership. The association blends the spirit of Hendrix with Los Angeles-based fashion label Libertine, founded by innovative designer Johnson Hartig. The Authentic Hendrix-Libertine partnership involves the creation of a luxury men’s and women’s apparel capsule collection, inspired by Hendrix’s singularly legendary style, which will be interpreted and designed by Hartig. The collection is set to…

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Celebrity Licensing Fashion & Accessories Merchandise Licensing 

Britney Spears partners with Epic Rights for new line of branded merchandise

Reading Time: 2 minutes Post Views: 3,155 Grammy Award-winning pop icon has teamed up with global brand management and licensing company Epic Rights to develop and launch a line of high quality fashion and lifestyle branded products that reflect her personal sense of style, lifestyle, artistry, and creativity. The move was generated by the momentum of Britney Spears’ award-winning and record-breaking Las Vegas residency, “Britney: Piece of Me,” and in anticipation of her upcoming tour, the multi-platinum. Commenting on the partnership, Britney said, “I am excited to collaborate with Epic Rights to create a…

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Apparel Licensing Merchandise Licensing 

NSYNC ‘Dirty Pop-Up’ coming to LA, features official merchandise collection

Reading Time: 2 minutes Post Views: 2,761 Fans of NSYNC will have another opportunity to rejoice and relive the legacy of the evergreen mega-group through a nostalgic and immersive experience that is scheduled to run from April 28-May 1 in Los Angeles. The ‘Dirty Pop-Up’ will celebrate the 20-year history of the group and will serve as the launch of NSYNC’s official merchandise capsule collection.  The celebration also ties in with the group receiving its star on the Hollywood Walk of Fame on April 30. In collaboration with NSYNC’s merchandise and licensing partner, Epic…

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Celebrity Licensing Retail 

Authentic Hendrix announces collab with Epic Rights, Perryscope Productions

Reading Time: 2 minutes Post Views: 2,783 Authentic Hendrix, Epic Rights and Perryscope Productions will launch the new authentic Hendrix global retail program at the world’s largest licensing trade show, Licensing Expo, in Las Vegas, scheduled to take place from May 22 to 24. Epic Rights and Perryscope Productions will offer retailers, manufacturers and licensees an all-new Authentic Hendrix brand guide with iconic new photographs along with logos, lyrics, album and fashion inspired by the unique style of Jimi Hendrix. Authentic Hendrix merchandise and product lines pay homage to Hendrix, the man Rolling Stone…

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Merchandise Licensing 

NSync teams up with Epic Rights to develop a robust consumer products program

Reading Time: 2 minutes Post Views: 3,882     Famous boy band of the ‘90s *NSync has teamed up with Epic Rights to develop a robust consumer products program that would span apparel, accessories, gifts and collectibles. The first key category Epic Rights plans to develop for the band will be a retro line of ‘90s-inspired fashion apparel and accessories, which will see collaborations with some of the era’s iconic fashion brands. The agency will also focus on a number of  utilizing album covers, photos, logos and iconic art for products such as fashion…

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Fashion Licensing 

Epic Rights in a partnership with Japan’s Pan Inc.

Reading Time: 2 minutes Post Views: 3,609 Epic Rights, a leading global music branding and merchandising company has got into a partnership with Japan’s Pan Inc. in order to develop concert artists’ fashion brands, television commercials, sponsorship and endorsements, themed restaurants, cafes and other themed experiences. Epic Rights is a full-service global branding, licensing and rights management company dedicated to building celebrities and entertainment brands via its broad global network of retailers, licensees and agents. “We are very excited to combine the efforts of our two companies to build strong revenue streams and generate new…

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Game Licensing 

Zynga ties up with Epic Rights to bring out Aerosmith game

Reading Time: 2 minutes Post Views: 4,148   After game company Zynga tied up with Epic Rights, the band’s global brand management company, the game company has launched  Aerosmith-themed slot in Zynga’s free-to-play game Hit It Rich! Slot. Natururally, fans of Aerosmith and on online social slots will now be able to experience the band in a completely new avatar. The new Aerosmith social slot machine combines casino-style graphics and sounds with the most popular Aerosmith tunes of all time. Leading social game developer Zynga brought the Aerosmith Hit It Rich! Slots game to life…

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Celebrity Licensing Character Licensing Corporate Brand Entertainment Licensing 

A house full at the NYC Licensing Summit

Reading Time: 2 minutes Post Views: 4,912   The NYC Licensing summit that is to take place this Thursday and Friday has been officially sold out. It is being held at e the Marriott Marquis in Times Square. Close to 400 global executives are to attend the annual event. They hail from the U.S., the U.K., France, Canada, Mexico, Spain, Israel and many other countries around the globe. The event will feature thought leaders from across all sectors of licensing including: Celebrity: The world’s largest licensing agency CAA-GBG along with its client Drew Barrymore. Corporate…

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Celebrity Licensing 

Celine Dion launches accessories with The Bugatti Group

Reading Time: 2 minutes Post Views: 3,304 Singing sensation Celine Dion has partnered with The Bugatti Group to launch her first handbag, luggage and accessory collection. Curated by Dion herself, the collection reflects the mega star’s fashion sensibility and will be unveiled at Project Women in Las Vegas this February 21st. The range will then be made available to select retailers across the globe this September. “As a woman who loves fashion, I am very excited to start a partnership with The Bugatti group. Their vision towards my brand is impressive, and their passion…

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