Effectual Services - Licensing Corner

Trademark Filling in India – Importance and Analysis of the Market

May 15, 2019November 11, 2021 Rutika MalaviyaEffectual Services, Importance of trademarks, India, Licensing In India, trademark filing, Trademark Filling in India, Trademark rules, trademarks, trademarks filing in india

Reading Time: 2 minutes Post Views: 3,836 The Government of India has been taking significant steps to develop favorable arena for Trademark filing. With registered trademark, one can stop others from using the trademarked business name/logo/word with respect to goods or services. Trademarks serve as a mark for identification of good or services and provide a better way to reach out to the huge audience. Trademarks influence the customers’ purchasing decision, reputation and acceptability such brands represent. Trademarks function as a valuable asset as they serve as a life-long support for business expansion. Even…

#LCExcl: Tete-a-Tete with Amit Aggarwal on ‘Legalities and Licensing in India’

October 9, 2018November 11, 2021 LC TEAMAmit Aggarwal, Effectual Services, India, Intellectual Property

Reading Time: 5 minutes Post Views: 6,840 In India, licensing is still at a nascent phase. We often get confused as to what is IP infringement or the legal hassles associated with licensing. From a legal point of view, intellectual property (IP) encompasses software, patents, patent disclosures, trademarks and service marks, logos, get-up, trade names, internet domain names, rights in designs, copyright and moral rights etc. Licensing Corner caught up with Amit Aggarwal, Co-Founder and Director of Effectual Services to understand more legalities associated with licensing in India. Effectual Services provides end-to-end intellectual property…