Game Licensing 

Disney collaborates with Jumbo Games for ‘Incredibles 2’ puzzle collection

Reading Time: < 1 minutes Post Views: 2,687 Disney Consumer Products collaborated with Jumbo Games for a collection of children’s puzzles to celebrate the release of ‘Incredibles 2’. “We’re thrilled to have launched these new Incredibles 2 children’s puzzles,” said Steven Russell, marketing manager, umbo Games. “This movie has been a long time coming, and we’re certain that our offering will be a perfect fit for young fans and make great additions to retailers offering for the movie!” Each puzzle features colorful renditions of superhero team including Bob, Helen, Violet, Dash and more and is…

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Character Licensing Merchandise Licensing Retail 

Disney & Me stores make their India debut, courtesy DLF Brands

Reading Time: 2 minutes Post Views: 4,626 When it comes to reshaping the Indian licensing industry, Disney always remain the front runner. Disney & Me stores, catering to lovers of Disney, Marvel and Star Wars merchandise, have opened up in India courtesy DLF Brands. DLF Brands announced the opening of two Disney & Me stores in Noida and Gurugram through a licensing arrangement with Disney Consumer Products in India. The stores are located in Mall of India in Noida and Ambience Mall in Gurugram, according to the official statement. Abhishek Maheshwari, Country Head, Disney…

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Character & Entertainment 

Disney partners with BoxLunch for Wall-E-inspired collection

Reading Time: < 1 minutes Post Views: 3,452 Disney Consumer Products has partnered with BoxLunch for the first Wall-E-inspired collection. The new range will include a wide range of categories including men’s and women’s apparel, accessories, children swear and home goods, as well as an exclusive Wall-E Funko Pop! collectibles. Moreover, select products from the collection will feature eco-friendly pieces. Check out the detailed list here: Wall-E Funko POP! Collectible: The latest BoxLunch-exclusive features Wall-E holding a boot, an iconic pose from his animated adventure. Portions of the figure and its box are made from…

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Character Licensing 

Winne the Pooh and friends enter into diaper bags, accessories

Reading Time: < 1 minutes Post Views: 5,424 Disney Consumer Products has partnered with parenting accessories company Petunia Pickle Bottom for a line of diaper bags and accessories inspired by the famous cartoon character Winnie the Pooh. The accessory line is set to debut this month at BoxLunch stores and on the online portal, with secondary roll-outs planned for and in early April. The Winnie the Pooh & Friends collection will feature a range of the gullible bear’s patterns across Petunia Picklebototm’s diaper bag silhouettes including the axis backpack, downtown tote, boxy…

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Disney inks three-year bilingual book deal with BuzzPop

Reading Time: < 1 minutes Post Views: 3,801 Disney Consumer Products has partnered with BuzzPop, and inked a multi-year deal for a slate of bilingual books featuring a multitude of Disney characters. The book series will also aim to appeal to new language learners and bilingual readers. In addition, the books will introduce new concepts including numbers, colors and simple words and new stories. According to the three-year deal, BuzzPop will release bilingual English-Spanish, English-Mandarin and English-French storybooks, board books, leveled readers and more that feature Classic Disney, Disney Princess, Disney Channel, Disney Junior and…

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Apparel Licensing 

Disney Consumer Products and Marvel Ent. tie up with Her Universe

Reading Time: < 1 minutes Post Views: 3,109 Disney Consumer Products and Marvel Entertainment have teamed up with Her Universe to bring out a new line of Marvel-themed performance apparel exclusively at Kohl’s. The new collection will feature designs inspired by Captain America and Spider-Man and will include different kinds of t-shirts, tank tops, leggings, pants, shorts and more. The new Marvel active wear collection is now available at Kohl’s locations in the U.S. as well as online at    

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Merchandise Licensing 

Disney Consumer Products ties up with footwear label Po-Zu

Reading Time: < 1 minutes Post Views: 2,561 Disney Consumer Products, in partnership with Lucasfilm, has tied up with ethical footwear label Po-Zu to launch a new range of footwear based on the Star Wars franchise. “This collaboration has been a fantastic opportunity for Po-Zu to drive profile on an international scale,” says Sven Segal, founder and chief executive officer Po-Zu. “We are excited to launch AW17 and the Star Wars range in London at our showroom and in Germany and Holland at the Ethical Fashion Show Berlin, and Soul Salon trade shows,” he added. The new range will…

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Fashion Licensing 

Hot Topic unveils fashion collection based on Beauty and the Beast

Reading Time: < 1 minutes Post Views: 4,535     Hot Topic, in partnership with Disney Consumer Products, has unwrapped its new fashion collection based on the upcoming live-action film Beauty and the Beast. The six-piece capsule, that includes coats and dresses for girls, as well as a suit jacket for boys, is inspired by the characters and iconography from the film. Moreover, all styles for girls will be offered in plus sizes online. In addition to the fashion collection, Hot Topic will also feature a range of licensed merchandise that would  include tees, accessories, collectibles,…

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Big Move Corporate Brand 

Walt Disney Co. sees revenue climb to record high in Q4 FY16

Reading Time: 2 minutes Post Views: 3,225 The Walt Disney Co. (NYSE: DIS) reported fiscal fourth-quarter financial results after markets closed on Thursday. Unfortunately, the report this quarter did not live up to expectations and there has been a noticeable lag in the House of Mouse after having such a strong year in 2015. Part of this has been due to cord cutting trends hurting Disney’s Media Networks, but perhaps the biggest drop was seen in Studio Entertainment. The company had $1.10 in earnings per share (EPS) and $13.14 billion in revenue. There were…

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Brand Licensing Corporate Brand Institutional Licensing 

Disney Launches SPI for Sustainable Future

Reading Time: 2 minutes Post Views: 4,547 Disney’s Smart Packaging Initiative is the need of the hour for a better planet; a challenge to the toy industry With sustainability becoming an important norm in the Industry, it is packaging which makes companies to take one step behind in the process of sustainable future. For a huge company as Disney, this was a challenge as even the research revealed that two of the top five environmental concerns were to reduce the packaging and to use more recyclable materials. While they began to address this issue…

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