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Dell collaborates with Marvel Studios in the making of ‘Ant-Man and the Wasp’

June 27, 2018November 11, 2021 LC TEAMAnt-Man and The Wasp, Dell, India, Marvel Studios, merchandise

Reading Time: 2 minutes Post Views: 3,842 Dell has announced a partnership with Marvel Studios for the upcoming movies — “Ant-Man and The Wasp” film. As per the company, a range of Dell hardware has been used for creating the visual effects in the film. Marvel Studios enlisted VFX vendors, several of which utilized Dell technologies, including Dell EMC PowerEdge servers, and Dell Precision workstations, to provide the computing power and storage capacity necessary for visual effects. With the movie set to hit theatres, Dell stated that fans will be able to catch a…

Sony Pictures teams up with Dell to feature new Spider-Man film in marketing campaign

June 22, 2017 licensingDell, Sony Pictures

Reading Time: 2 minutes Post Views: 3,106 Sony Pictures has partnered with Dell to feature the upcoming movie Spider-Man: Homecoming in a 360-degree global marketing campaign, activations among other activities. The new partnership will integrate Dell’s new Inspirion 15 Gaming laptop as well as its popular XPS 13 2-in-1 computer into the film’s storyline. It will also include a full-scale marketing and promotional campaign that would include a TV spot, cinema, print, digital advertising, out-of-home placements and consumer engagement activations that will feature both Dell and Spider-Man: Homecoming throughout the summer. A highlight from the campaign…