Event News 

FoL Update: ABG, Smiley & Alibaba Selected as Festival of Licensing Keynote

Reading Time: 4 minutes Post Views: 1,105 FIRST WAVE OF REGIONAL SPEAKERS AND EDUCATIONAL CONTENT ALSO REVEALED ABG, Smiley & Alibaba Selected as Festival of Licensing Keynote Festival of Licensing: October 6-29 online The large-scale virtual gathering will be the most inclusive global licensing event to date Register to attend for free at www.festivaloflicensing.com The iconic Smiley brand, the world’s biggest retailer Alibaba, and globally-renowned brand management, brand owner and marketing company Authentic Brands Group (ABG) are the first keynotes revealed for the Festival of Licensing Live Stage agenda, sponsored by Crunchyroll. A month-long…

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Collaborations Corporate Brand Fashion & Accessories 

ABG announces new collections, collaborations for fall season

Reading Time: < 1 minute Post Views: 3,119 Authentic Brands Group (ABG) has announced a list of new collections, campaigns, collaborations and influencer programs for fall, reports Global Licensing. Take a look: Spyder has partnered with Gore-Tex Fabrics for an exclusive licensing agreement. The new collection will see new innovative content in the skiwear market, that will be available on the web portal — Spyder.com Neil Lane has launched a bridal collection that is available at more than 3,000 Kay Jewelers, Zales, Jared the Galleria stores and online at Kay.com NBA great Shaquille O’Neal will…

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Celebrity Licensing 

ABG in a joint venture with famed golfer Greg Norman

Reading Time: 2 minutes Post Views: 2,901   Authentic Brands Group (ABG) has formed a joint venture with a Hall of Fame golfer and entrepreneur Greg Norman that will own and manage the golfer’s Shark brand. Under the terms of the agreement, ABG will focus on the growth and development of consumer products and endorsements to deliver programmes that reflect Norman’s “confidence, sophistication, charisma and appeal.” Furthermore, Greg Norman Golf Course Design, Greg Norman Real Estate, Greg Norman Media, Greg Norman Investments, Greg Norman’s Australian Grille and Shake Wake Park will be excluded from…

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