Brand Licensing Retail 

Soon, Ed Hardy’s new concept stores to be launched in Bengaluru

Reading Time: < 1 minute Post Views: 934 Soon, American tattoo artist and designer Don Ed Hardy’s new concept stores will be launched in Bangalore’s Phoenix Marketcity Mall. The new store design will have a larger-than-life façade of a tiger’s head along with major in-store design changes. The new design will have major changes including store layout, fixtures, walls, visual, graphics and props. The design concept, which yet not yet done globally, will be incorporated in upcoming Ed Hardy stores, according to a report in the Licensing Post. Ed Hardy was brought to India by…

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Brand Licensing Corporate Brand 

Bhopal people can now enjoy global brands; Arvind expands Gap’s presence in India

Reading Time: < 1 minute Post Views: 6,554 Arvind Lifestyle Brands, the master franchisee of apparel brand Gap in India has announced the launch of 17 Gap shop-in-shops through multi-brand retailers. The move has been taken to accelerate the availability of the products around the country, including several locations in key Tier II and III markets. This is the first time Gap’s shop-in-shop format will be introduced in India offering one of three product configurations: family destinations with adult, kids and baby assortments; adult only locations; and dedicated kids and baby layouts. According to the…

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