Apparel Licensing Celebrity Licensing Collaborations Lifestyle Retail 

H&M collaborates with Sabyasachi to launch first Indian designer collection

Reading Time: 2 minutes Post Views: 4,810 After collaborating with the likes of French luxury fashion house Balmain and Italian luxury fashion company Versace, Swedish fast-fashion retailer, and since its first released designer collaboration with Karl Lagerfeld in 2004, it has put out a series of projects with top designers plucked mostly from the runways of Europe’s fashion weeks. Hennes and Mauritz (H&M) on Tuesday announced its first Indian collaboration with designer Sabyasachi Mukherjee. The designer, under his label Sabyasachi, is known for the use of Indian textiles in the construction of modern silhouettes.…

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Apparel Licensing 

Geronimo Stilton forays in India with Bioworld apparel licensing deal

Reading Time: < 1 minutes Post Views: 2,539 Atlantyca Entertainment has inked a licensing agreement with Bioworld Merchandising for apparel collection in India. The line will be based on the classic and new ‘Geronimo Stilton’ brands. India Brand Monk Licensing, brokered the transaction. According to the partnership, Bioworld will be working on a collection for boys and girls between the ages of 4 and 12 including T-shirts, tank tops, polos, sweatshirts, jackets, shorts, jumpers, pajamas, dresses, skirts and pants. “Bioworld is a best-in-class company and one of the most respected in our industry,” said Marco…

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Apparel Licensing Merchandise Licensing 

AriZona Iced Tea forays into apparel, merchandise licensing

Reading Time: < 1 minutes Post Views: 2,855 AriZona Iced Tea, 1990s beverage brand, has forayed into the apparel and merchandise sector. To celebrate AriZona Iced Tea’s 25th anniversary, a pop-up shop playfully titled GB99 (Great Buy 99) will open in New York City. Check out the collection here: From skateboards to hoodies to slip-on shoes and even a limited-edition pair of Nike sneakers, AriZona burst onto the market with a full line-up to cover all the fashion basics. AriZona also offers an abstract take on their traditional ’90s color scheme and structure. The items…

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Brand Licensing 

After TVs, Kodak plans to expand brand licensing business in India

Reading Time: 2 minutes Post Views: 3,577 As one of the most iconic brands of the world, the Kodak consumer products business continues to do wonderful business. Following the success of Kodak branded television in India, the Eastman Kodak Company is now looking to expand its brand licensing business footprint in India by launching products in multiple categories, which includes mobile phones and apparel, according to a Livemint report. The company seeks to have 5-7 brand licensees in India by the end of the year. Moreover, the company is also planning to generate 5-10%…

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Apparel Licensing Brand & Lifestyle Character Licensing 

King Features teams up with Billebeino for Phantom apparel collection

Reading Time: < 1 minutes Post Views: 10,008 Now, you can sport your favourite energetic masked character ‘The Phantom’ on your hoodie? Why? The King Features has partnered with Finnish fashion brand Billebeino for a new apparel collection inspired by the classic comic hero The Phantom. Named as ‘Billebeino x Phantom’, the limited apparel collection will feature the iconic character, his signature skull mark and other property-inspired designs. The clothing line will comprise of t-shirts, sweatshirts, caps and more. Speaking on the association, Carla Silva, general manager and head, global licensing, King Features, said, “It…

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Apparel Licensing Fashion & Accessories 

Karen Millen inks with IMG to extend licensed products

Reading Time: < 1 minutes Post Views: 4,071 London-based international fashion brand Karen Millen has signed an agreement with IMG to extend its licensed product range in a multi-year deal. With the new association, Karen Millen is planning to expand its overall product offering and open new channels of distribution in partnership with licensees. IMG will target a range of product categories for Karen Millen’s licensing portfolio, which includes women’s swimwear, athleisure, lingerie, gifts, accessories and luggage, among others. “Our partnership with IMG marks the start of a new journey for Karen Millen and our…

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Apparel Licensing E-Commerce Fashion & Accessories Fashion Licensing Retail Licensing 

Myntra forays into retailing with Spanish Brand ‘Mango’

Reading Time: < 1 minutes Post Views: 3,784 Fashion e-tailer Myntra has bagged a master distribution and management rights for Spanish fashion brand Mango in India. This is the first time that an e-commerce player will manage the omni-channel strategy for a global fashion brand. No financial details of the deal were disclosed. As part of the arrangement, Myntra will curate and facilitate setting up 25 Mango stores and list the brand exclusively on Myntra and Jabong platforms over the next five years. “We have seen 100 per cent growth in business on Myntra platform in…

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Apparel Licensing Fashion & Accessories 

Haggar Clothing inks licensing deal for men’s sweater with Bernette

Reading Time: < 1 minutes Post Views: 8,460 Haggar Clothing has tapped Bernette Textile Company to design, produce and sell a line of branded men’s sweaters in the U.S. The initial collection is expected to launch with major national retailers, in Haggar stores and online at in fall 2017. “Licensing Haggar sweaters is a natural fit for Bernette,” says Jeff Siskind, president, Bernette Textile Company. “Since our inception 75 years ago, sweaters have been the mainstay of the Bernette business. Partnering with Haggar, a brand that has led the apparel market through innovation and…

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Apparel Licensing Fashion Licensing 

NBCUniversal Brand Development launches Fast and Furious Apparel Collection

Reading Time: 2 minutes Post Views: 4,409 Affliction Clothing to Develop Franchise-Inspired Collection Launching Exclusively at Buckle Retail Locations Nationwide in US NBCUniversal Brand Development teams with clothing brand Affliction and fashion retailer The Buckle, has launched a new lifestyle apparel collection inspired by Fast & Furious. The initial line is comprised of t-shirts, tops, sweatshirts and jackets for men and women, and features a raft of designs combined with Affliction’s signature style. The limited edition collection will also feature seasonal line updates. “Affliction has a long history of creating fashion-forward garments that embrace our…

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Brand Licensing Celebrity Licensing 

Madhana Industries updates agreements with Being Human Foundation

Reading Time: < 1 minutes Post Views: 8,372 Madhana Industries sign a deal of exclusivity with Salman Khan’s Being Human Foundation Mandhana Industries Ltd had earlier announced about the agreement with ‘Being Human – The Salman Khan Foundation’ (“Foundation”) was under negotiations. In this regard, the Company informed that the Agreement has been finalized and the same has been executed with the Mandhana Retail Ventures Limited, the Resulting Company pursuant to the Scheme of Demerger of the Retail business of the Company, as approved by the Hon’ble High Court of Bombay vide its order dated…

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