Brand & Lifestyle 

Label Corp ties with Myntra, Jabong & Namshi to sell merchandise

Reading Time: < 1 minute Post Views: 1,908 Fashion and lifestyle e-tailer Label Corp, which runs The Label Life, has tied up with Myntra, Jabong and fashion portal Namshi to sell its merchandise on the online marketplaces, according to reports. “We are looking forward to reaching millions of women across tier I and tier III cities through partnership with Myntra and Jabong,” founder and CEO Preeta Sukhtankar was quoted as saying. The LabelLife.com is an Indian e-commerce lifestyle brand based in Mumbai. It retails home décor, clothing and accessories. The collections are closely edited by…

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Music Licensing 

Amazon India signs three new deals for Prime Music portfolio

Reading Time: 2 minutes Post Views: 2,937 Strengthening its prime music area, Amazon India has signed three content deals for Amazon Prime Music with Lahari Music, Muzik 247 and the Indian Performing Right Society. The Indian Performing Right Society (IPRS) will provide Amazon India with an access to the IPRS repertoire of more than a million titles across multiple languages, eras and genres of Indian music. The IPRS claims that it represents more than 4,000 Indian authors, composers and music publishers. On the other hand, Muzik 24 will add Tamil and Malayalam music to…

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Brand Licensing Corporate Brand 

BBC Worldwide seals licensing deal with Amazon India

Reading Time: 2 minutes Post Views: 5,314 BBC Worldwide, today, announced a deal with Amazon that will give Amazon Prime members in India access to more than 600 hours of award-winning and popular factual and pre-school content from the BBC. “In the last year or so, we have seen digital consumption in India increase exponentially,” said Myleeta Aga, SVP and GM India, BBC Worldwide. “We are very excited to be partnering with Amazon Prime Video India to satisfy viewers’ demands for quality, premium programs from the BBC.” Nitesh Kripalani, Director and Country Head, Amazon…

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Entertainment Licensing 

Amazon Prime India buys 100 hours of Zodiak Kids

Reading Time: < 1 minute Post Views: 4,521 A line-up of titles from Zodiak Kids has been sold to Amazon India, in a deal amassing to over 100 hours. As part of the deal, Amazon India has acquired all four seasons of Novel Entertainment’s Horrid Henry. “We are extremely happy to announce our collaboration with Zodiak Kids by bringing immensely popular characters like Horrid Henry to India,” said Nitesh Kripalani, director and country head at Amazon Prime Video India. “This alliance adds further volume to our existing bouquet of great kids’ programming, thus paving the…

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E-Commerce Retail Retail Licensing 

OnePlus and Amazon India renews partnership for retails

Reading Time: < 1 minute Post Views: 3,049 Smartphone device maker OnePlus has renewed its partnership to retail through the Amazon India marketplace The company, which recently launched its brand webstore in India, will start retailing devices only by 2017 to ensure that customer experience is up to mark, said founder Pete Lau. “We have renewed our strategic partnership with Amazon India and will invest more in joint branding. There are many spaces to work together, including a tie-up with Amazon Prime for faster deliveries. At present, it is not our priority to expand to other marketplaces,”…

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