Event News 

FoL Update: ABG, Smiley & Alibaba Selected as Festival of Licensing Keynote

Reading Time: 4 minutes Post Views: 908 FIRST WAVE OF REGIONAL SPEAKERS AND EDUCATIONAL CONTENT ALSO REVEALED ABG, Smiley & Alibaba Selected as Festival of Licensing Keynote Festival of Licensing: October 6-29 online The large-scale virtual gathering will be the most inclusive global licensing event to date Register to attend for free at www.festivaloflicensing.com The iconic Smiley brand, the world’s biggest retailer Alibaba, and globally-renowned brand management, brand owner and marketing company Authentic Brands Group (ABG) are the first keynotes revealed for the Festival of Licensing Live Stage agenda, sponsored by Crunchyroll. A month-long…

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E-Commerce Retail 

New E-commerce Policy – Retailers seek to Override the fallout

Reading Time: 3 minutes Post Views: 1,635 The advent of e-commerce in India ‘smartly’ altered the shopping habits of Indian netizens. Anything and everything – from groceries to apparel to electronics etc. – is now just a click away. For a while, it appeared that ‘couch potato shopping’ was gaining prominence and disrupting the entire brick-and-mortar business. It now emerges that this has not really happened. Despite causing disruptions, the ‘e-commerce effect’ was not enough to have a significant and lasting impact on the conventional retail formats. For a while, online giants like Amazon…

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Food & Drink 

Alibaba seeks CCI approval to acquire a stake in BigBasket

Reading Time: 2 minutes Post Views: 2,576   Chinese e-tailing giant Alibaba has sought formal approval from the Competition Commission of India to acquire a stake in the country’s top online grocer BigBasket, it is reported. Alibaba.com Singapore E-Commerce Pvt. Ltd, a subsidiary of Alibaba Group Holding Ltd, will infuse the funds into Supermarket Grocery Supplies Pvt. Ltd, a wholesale products supplier that owns the BigBasket brand. Media reports have said that in September last  Alibaba and homegrown e-wallet company Paytm were set to invest about $200 million (Rs 1,277 crore) in BigBasket. It is also reported…

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TV Series Licensing 

DHX Media licenses 2,400 hours of kids content across five video-on-demand (VOD) services in China

Reading Time: < 1 minute Post Views: 3,226 In a deal, DHX Media, the world’s leading independent, pure-play children’s content company has licensed more than 2,400 half-hours of pre-school and kids’ content across five video-on-demand (VOD) services in China. Josh Scherba, SVP Distribution at DHX Media, said: “Our kids’ content performs incredibly well in this major market, as evidenced by the deals we have signed with China’s largest streaming and linear broadcasters over the past two years for a significant volume of library content. These newest deals further underscore our position as the go-to distributor…

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Toy Licensing Toys & Games 

Mattel expands toy partnership with Alibaba

Reading Time: 2 minutes Post Views: 2,550 Mattel and the Alibaba Group have inked a new strategic partnership that will aim to “re-shape the way parents in China think about play.” Under the terms of the agreement, Alibaba will help Mattel meet the growing and changing needs of Chinese consumers with an omni-channel approach spanning online-to-offline. Mattel will also utilize Alibaba’s business-to-consumer marketplace Tmall.com to market and sell its products as well as leverage the company’s media ecosystem to develop and promote educational content inspired by its brands and characters. “Play has a tremendous…

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Brand Licensing 

IOC and Alibaba Strikes Historic Long-term Partnership

Reading Time: 2 minutes Post Views: 3,928 The International Olympic Committee (IOC) and Alibaba founder Jack Ma announced on Thursday a partnership in which the organisers of the Olympic Games will rely on the Chinese e-commerce titan for a digital upgrade. The partnership was announced at the World Economic Forum in Davos, Switzerland, by Ma and IOC President Thomas Bach, who said the plan would give the Olympics a more modern face that would carry the IOC “into the digital age”. Thomas Bach, President of the IOC, said: “In this new digital world, Alibaba…

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Accessories Licensing Apparel Licensing Character Licensing E-Commerce Entertainment Licensing Movie Licensing 

Star Trek’s first ever licensing programme to launch in China

Reading Time: 2 minutes Post Views: 6,284 CBS Consumer Products has detailed its new merchandising slate for Star Trek Beyond in China, marking the first-ever licensing programme for Star Trek in the territory. Partners including Alibaba, China Film and Mtime are on board to release new product lines inspired by the most recent film in the franchise. E-commerce giant Alibaba which will showcase a full range of Star Trek products, including electronics and electronic accessories spanning USB drives and headphones, to mobile phone cases and selfie sticks. The firm will also launch Star Trek…

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