Star India has announced Bengali movie superstar Prosenjit Chatterjee as the brand ambassador for the Indian Premier League Bengali language broadcast.
Star India is all set to live broadcast the IPL in six languages – Hindi, English, Tamil, Telugu, Kannada, and Bengali. The IPL Bengali language feed will be broadcast on Jalsha Movies.
Meanwhile, Hotstar, Star’s VOD platform is going to simulcast the live action for the first time. In what could be termed as good news for regional viewers, Hotstar will also live feed IPL in all the six languages.
Check out the official TVC released by the Star India featuring Prasenjit, and explaining how watching premier league in your own mother tongue will be a special treat this year.
Earlier, Star had announced NTR Jr. as the official ambassador for the Telugu broadcast for IPL 2018. The Telugu language feed will be broadcast on Star Maa Movies.
A TVC featuring NTR Jr. and his friends at home has also been released to establish the go-to destination for all the fans who wish to watch premier league in Telugu.
Check out the official teaser here:
Commenting on the association, Prosenjit Chatterjee said, “I’ve always been a cricket enthusiast and VIVO IPL has been one of the tournaments I look forward to every year. I’m excited about my association with Star India for VIVO IPL 2018 and looking forward to enjoying the best of cricketing action in my mother tongue.”
The 11th edition of VIVO IPL is all set to start from April 07, 2018 (Saturday) with Chennai Super Kings going against the Mumbai Indians at the Wankhede stadium.