Super Fight League, India’s first martial arts promotion today announced that Sony pictures will be their official broadcast partner
MMA league will be hosted in India from 20th January – 25th February 2017. The fights will be broadcast live on Sony ESPN and Sony ESPN HD channels while the opening ceremony will be shown live on Sony MAX.
The franchisee based league that will feature eight teams, being organized in association with the All India Martial Arts Association (AIMMAA) and will commence with the opening ceremony on 20th January 2017.
“Sony ESPN is the channel that is synonymous for bringing MMA to the television sets of the Indian audience. We at Super Fight League are really excited about Sony Pictures Networks India coming on board as the broadcast partners for the inaugural edition of the league. Having Sony as the broadcast partner will help us in our endeavor to reach the maximum variety of audience and make Super Fight League a household name for MMA in India,” said Bill Dosanjh, CEO of Super Fight League.
“Having been a forerunner in popularizing MMA, the sports cluster of Sony Pictures Networks India is the premier destination for viewing mixed martial arts. We are pleased to announce the expansion of our MMA portfolio with the addition of the Super Fight League which is India’s first mixed martial arts league on our network,” added Rajesh Kaul, president, distribution and sports business, Sony Pictures Network.