Disney Consumer Products has partnered with BuzzPop, and inked a multi-year deal for a slate of bilingual books featuring a multitude of Disney characters.
The book series will also aim to appeal to new language learners and bilingual readers. In addition, the books will introduce new concepts including numbers, colors and simple words and new stories.
According to the three-year deal, BuzzPop will release bilingual English-Spanish, English-Mandarin and English-French storybooks, board books, leveled readers and more that feature Classic Disney, Disney Princess, Disney Channel, Disney Junior and Disney Pixar characters.
“We’re happy to add Disney stories to these formats,” said Sonali Fry, publisher, BuzzPop. “Children’s books play such a crucial role in early development. Dual language books can help children build fluency in both languages and raise social and cultural awareness,” she further added.
The first books, Disney Princess Numbers and Disney Princess Colors will be available for purchase from July in English and Spanish. Meanwhile, dual language titles featuring Moana and Coco will be released in August and 10 additional titles featuring Frozen, Fancy Nancy, “Elena of Avalor” Mickey Mouse and more will be released at the end of the year and into 2019.
