Apparel Licensing 

Primark continues with its licensed offering for all ages

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Primark, the Licensing award winner, is continuing to bolster its licensed offering across all age groups introducing new additions to its Disney Baby collection.

The retailer, which won Best Retailer of Adult Licensed Products at The Licensing Awards earlier this month, showcased new ranges featuring Bambi, Winnie the Pooh and Marie from The Aristocats on its popular blog.

The additions include sleep suits with hats, baby grows and bibs, a Bambi peplum outfit, a muslin three-pack, character blankets, character comforters and a dungaree set.


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