Thursday, April 25, 2024
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HomeCorporate BrandBrand LicensingPrecious Moments renews licensing partnership

Precious Moments renews licensing partnership

Precious Moments has renewed its licensing partnerships with longtime licensees Designs by Gloria and Pat, Cherokee Child Caskets and The Bradford Exchange/Hamilton Collection

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Designs by Gloria and Pat is one of Precious Moments longest standing licensees, says the company, and are back on board to continue to publish branded digital cross-stitch books and patterns. The arts and crafts products will retail in the U.S., Canada, Mexico, the U.K., France, Korea, the Philippines and Singapore.

Cherokee Child Caskets, a manufacturer of children’s funeral industry products, has been renewed to produce branded caskets, urns, memorial books and monuments in the U.S. and Canada.

Finally, The Bradford Exchange/Hamilton Collection, a direct mail company that has been a licensee of the brand for more than 20 years, will continue producing Precious Moments-branded figurines, water balls and train sets worldwide through 2020.

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