Character Licensing Toys & Games 

Nickelodeon rolls out preschool apps globally, available in 12 languages

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Nickelodeon rolled-out two new apps—Dora’s Worldwide Adventure and Nick Football Champions internationally on June 12. Announced at the video game conference E3 in Los Angeles, both apps are available in 12 languages and can be downloaded outside of the US via Google Play, iTunes, and Amazon stores.

Dora’s Worldwide Adventure is an educational geography app, whilst Nick Football Champions is a pop culture-driven celebration of global football season, inviting kids to team up with their favourite Nickelodeon characters to play the sport, score goals and to pursue ultimate victory.

Dora’s Worldwide Adventure, a preschool geography app available for USD 3.99, shows kids cultures and countries around the world including China, Japan, Australia, Brazil, Italy, the UK and the US alongside popular characters from the series Dora, Swiper and Boots.

Players will also help Dora take pictures of landmarks, objects, and animals while exploring the different countries; record memories in Dora’s travel photobook with pictures, stickers, and more; and unlock hats, shirts, dresses, and other clothing in different countries for Dora to wear.

Capitalizing on FIFA World Cup fever the other new app, Nick Football Champions, is free to download and lets kids play as an eight-bit pixel style version of an iconic Nickelodeon character. Throughout the game, users can win trophies, unlock new characters and send stickers to friends via iOS.

“Both of these new games tap into what’s important to our audience,” said Kate Sils, the VP of multiplatform and brand engagement for Nickelodeon International.

“Our research shows 89 percent of kids ages 6 to 8 are curious about the world. We created Dora’s Worldwide Adventure with that global interest and curiosity in mind,” Kate further added.

The release of the two new digital games follows the success of Nick’s previously launched apps Nella the Princess Knight: Kingdom Adventures, which has amassed nearly 2 million downloads worldwide.

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