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HomeFashion & AccessoriesApparel LicensingKing Features teams up with Billebeino for Phantom apparel collection

King Features teams up with Billebeino for Phantom apparel collection

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Now, you can sport your favourite energetic masked character ‘The Phantom’ on your hoodie? Why? The King Features has partnered with Finnish fashion brand Billebeino for a new apparel collection inspired by the classic comic hero The Phantom.

Named as ‘Billebeino x Phantom’, the limited apparel collection will feature the iconic character, his signature skull mark and other property-inspired designs.

The clothing line will comprise of t-shirts, sweatshirts, caps and more.

Speaking on the association, Carla Silva, general manager and head, global licensing, King Features, said, “It is a great example of how King Features continues to align with brands and designers who deeply connect with our characters’ unique values. And we love how the brilliant, yet subtle, infusion of Billebeino’s style and enthusiasm into The Phantom line gives it youthful attitude and appeal.”

According to Ville Leino, founder, Billebeino, Phantom is an edgy character, who is different than other superheroes, as there is a fascinating mysticism around him.

First introduced in 1936, the edition is available for a limited time period on the web portal – Billebeino.com.


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