Following its successful debut last year in Tokyo, Japan Licensing Expo 2018 will return to the third-largest global licensing market from April 25-27, 2018 at the Tokyo Big Sight Exhibition Center. The event will feature over 350 international and Japanese brands and will be collocated with IFF MAGIC Japan, the leading exhibition for the branded fashion industry in Japan.
Licensing Expo Japan provides exhibitors with access to both the Japanese and international markets and is the only show in Japan supported by the International Licensing Industry Merchandisers’ Association (LIMA). The show is also promoted by Licensing Expo’s international network, including the world’s premier industry magazine, License Global.
This year’s seminar topics comprise risk management, global licensing trends, co-branded café licensing. The speakers who will grace the event include executives from the likes of CAA-GBG, Legs Company LTD, Nissan Motor Corp and Sony Creative Products.
“We are thrilled to see continued commitment from leading global licensors and agents to participate in the Japan show for the second year in a row and also welcome many new exhibitors. These include industry leaders like CAA-GBG, IMG, Sony Creative Products, Tsuburaya Productions, Toho, Ingram, Green Camel, Capcom, Perfetti Van Melle, V&A Enterprises Limited, National Museum of History (Taiwan), Art Vivant, Haibara, King Records, Hokkaido Railway Company, Lagardere Active Enterprises Japan, Sanrio Far East, The Lucy Company, Mikasa Corporation, East Japan Marketing & Communications, Kenshin and a new Taiwan pavilion launched by the New Taipei City Computer Association,” said Jessica Blue, senior vice president, Global Licensing Group, UBM.
LIMA Japan will also lend its support by organizing educational seminars and activities on the show floor at Licensing Expo Japan. In addition, LIMA Japan will also host a retail seminar and market research event on April 24.
You can also register for the event by visiting their official web portal.
A sophisticated matchmaking service will be introduced where exhibitors can make appointments and schedule meetings with the licensees and exhibitors. The system is similar to the highly successful online matchmaking system implemented at Licensing Expo and Brand Licensing Europe. At Licensing Expo 2017 in Las Vegas, more than 3,800 meetings were scheduled using this service.
