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HomeTV & FilmsTV Series LicensingITV Studios appoints licensing agent to manage North American licensing programme for...

ITV Studios appoints licensing agent to manage North American licensing programme for Victoria

ITV Studios Global Entertainment ITV Studios Global Entertainment has appointed Spotlight Licensing and Brand Management to manage the North American licensing programme for its lavish British historical television drama Victoria.

“We are looking forward to working with Spotlight Licensing to secure appropriate North American partners for a wide range of beautiful products which our millions of Victoria fans in the United States and Canada will love,” observed Trudi Hayward, SVP, Head of Global Merchandise for ITV Studios Global Entertainment.

Co-produced by Mammoth Screen and Masterpiece for ITV in the UK, Victoria stars Jenna Coleman in the title role of Queen Victoria.

The series draws on real-life events and the Queen’s own exhaustive diaries to tell the dramatic and surprising story of one of history’s greatest and most beloved monarchs.

The series airs on PBS Masterpiece in the US during the Sunday night time slot previously occupied by Downton Abbey.

In Canada, the series can be seen on Vision TV and SRC.

“Victoria is a popular and critically-acclaimed television series with a fascinating story, a wonderfully talented cast and absolutely gorgeous costumes and scenery so we are very excited about launching Victoria for licensing in America not only as a popular entertainment property for calendars, puzzles, mugs, t-shirts and the like but also as a quintessentially British brand for home furnishings, jewellery, tea, and other inspired-by goods,” said Spotlight Licensing President, Carole Postal.

 

 

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