The Hollywood Chamber of Commerce and the Beirut-based company Milestones have announced a partnership to bring the iconic ‘Hollywood Walk of Fame’ to the Middle East, as per a report in the Global Licensing.
Re-branded as ‘The Arabian Walk of Fame’, the agreement will see the famous public monument replicated with some twists. In addition, the new section will use a different symbol and will be elevated off of the ground as per Middle Eastern tradition.
The Walk of Fame’s licensing agency, Global Icons, brokered the transaction. However, location for the new section has not been finalized yet.
The monument will also give performers and prominent figures in the Middle East the opportunity to be recognized under one governing body.
The Walk of Fame has been licensed to Canada, where it has been re-branded as Canada’s Walk of Fame, and to Hong Kong, where it is known as The Avenue of Stars.
