Corporate film houses like Disney, Viacom 18, Paramount, Warners have been constantly worried about the influx of counterfeit products in the market from time to time more particular Disney.
As a matter of fact, Disney works closely with enforcement agencies around the world to protect its intellectual property and brands.
Influx of counterfeit products and thriving grey market has been a major hurdle for the licensing fraternity in India and that has made the brand owners ramp up and protect their intellectual property.
As a part of an ongoing enforcement campaign in India, the officers of the Zone-2 Mumbai Police conducted raids of the following five targets: Niva Bags; Capitol Bags and Return Gifts; National Bag House; Raj Bags; and Roshan’s the Bag Kingdom in Crawford Market.
More than 2,000 counterfeit Disney products were seized in total from all stores and the owners/ proprietors of the stores namely Shailesh Mavji Daga of Niva Bags; Dhiraj Ramesh Suthar of Capitol Bags and Return Gifts; Mohamed Jaid Ahmed Parwani of National Bag House; Ravi Rasiklal Shah of Raj Bags and Mohamed Nazim Idris Shaikh of Roshan’s the Bag Kingdom were arrested on charges of criminal counterfeiting.
“It is critical that we protect the integrity of the products that bear the Disney name,” said Sanjeet Mehta, Executive Director, Consumer Products, Disney India.
“Our consumer products lines in India include fashion apparel, home, toys, consumer electronics, stationery, food, health and beauty, and publishing. We are grateful to the local Zone-2 Police and the Crime Branch Control in Mumbai for protecting both the rights of trusted brand owners and Indian consumers,” he added.
Investigations are in process to identify the source/ locations of the manufacturers of the seized goods who will also be prosecuted.
This enforcement action follows the raids that took place on 12 July 2017 in Mumbai’s Crawford Market when police seized over 3,500 Disney counterfeit products.
