Brand Licensing 

Bioworld Merchandising acquires Vandor to expand portfolio

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Bioworld Merchandising, the industry leader in delivering officially licensed apparel and accessories for top entertainment brands announced the acquisition of Vandor.

“We were impressed by Vandor’s reputation for creating unique/differentiated high-quality products, and we’re excited about our growth in the housewares and home business,” said Raj Malik, Bioworld’s CEO.

The acquisition comes on the heels of Bioworld’s recent acquisition of Global Design Concepts (GDC) and launch of One61 Studio, its new technology division created to propel officially licensed products and apparel into the future.

“This strategic acquisition is consistent with our mission to continue to expand our business into new licenses, channels of distribution, and international markets while continuing to bring an unparalleled consumer experience across all our product categories.  I am confident in our teams’ shared passion for providing consumers with products that truly embody the brands they love and look forward to the success this union will bring,” Raj further added.

Vandor is a leading design and distribution company that creates licensed home products including drinkware, sculpted collectibles, kitchenware, and home décor.

“We have heard nothing but positive feedback from our mutual customers and licensors about Vandor joining the Bioworld family,” said Vandor CEO, Sarah DeVoll.

The acquisition will increase Bioworld’s global distribution and overall share of the licensing industry.

Vandor’s unique design capabilities and manufacturing presence in Asia will continue to build upon Bioworld’s strength and leadership within the industry.

Headquartered in the US, Bioworld has additional offices in Europe, China, India, and Canada.

Vandor creates licensed sculpted collectibles ranging from drinkware to tabletop, kitchen, home décor etc.

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