Adidas, McDonalds ‘Saucy’ Collab with NBA Players
Adidas and McDonald’s are introducing the Sauce Pack, a collection of shoes and apparel inspired by basketball stars and McDonald’s sauces. The deal was brokered by The Joester Loria Group, which represents McDonald’s.
“When you come across a hooper with a unique aura and style of play, we say they have sauce,” the companies said in a statement. “It’s every player’s goal to develop their own game and have their own sauce on the court. James Harden, Damian Lillard and Tracy McGrady all have sauce! They bring their own flavor to the game and have redefined how basketball can be played for the next generation.”
These special collaboration sneakers from adidas & McDonalds dial-up the urban-pop culture sentiment with the ‘Sauce Pack’ collection, set to become the modern and unexpected interpretation in the sneaker landscape.
The collection features the Harden Vol. 4, Dame 6 and TMAC 1 alongside a set of graphic tees. The shoes come in three styles, each inspired by a different McDonald’s sauce. Styles include:
- HARDEN VOL. 4: A purple and orange colorway that pulls inspiration from the garlic chili sauce packaging and represents Harden;
- DAME 6: A sweet ‘n sour edition of the Dame 6 that aims to highlight the duality of Lillard’s game. Blending his on- and off-court personalities, the Dame 6 is designed to resemble the dipping sauce packaging and features a green upper with orange accents; and
- TMAC 1: A style featuring a metallic gold upper and red details with the golden arches displayed on the outsole that pays tribute to the Big Mac sauce and McGrady.
The new range of ‘Sauce Pack’ will be available at Adidas online store and selected retail stores at a price of Rs 10,999, Rs 12,999 and Rs 13,999.
