Brand Licensing Entertainment Food & Drink Top News TV Series Licensing 

Roadies brews new adventures with the launch of ROADIES KOFFEEHOUZ

Reading Time: 3 minutes Post Views: 277 ~Coffee lovers rejoice! Chandigarh’s Sector 35 gets its Roadies-inspired experience~ Roadies brews new adventures with the launch of ROADIES KOFFEEHOUZ Inspired by the pop-culture phenomenon that is Roadies, Leapster Restaurants Pvt. Ltd. – licensee of Viacom 18 has created a unique offering ‘Roadies Koffeehouz,’ located in Chandigarh’s Sector 35. Serving specialty coffee and gourmet chef-made comfort food, Roadies Koffeehouz will bring the adventure and spirit of Roadies, to its fans in an unforgettable show-inspired food, beverage, and ambience experience. This new launch in Chandigarh marks an extension…

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Brand & Lifestyle Food & Drink Food Licensing 

BUDWEISER GOES NUTS WITH HUMDINGER

Reading Time: 2 minutes Post Views: 185 Humdinger, the multi-category healthy snack company, has partnered with the King of Beers Budweiser, to launch three brand-new flavours of peanuts, in a deal brokered by IMG. BUDWEISER GOES NUTS WITH HUMDINGER Available in all-American flavours including Smokey Texan BBQ, Buffalo Chicken Wings and Flame Grilled Ribs, the crispy coated peanuts have been crafted to pair with the smooth, crisp taste of Budweiser. Set to launch from 26 June at select UK supermarkets, prices will range from £1 for a 60g bag to £1.75 for a 150g…

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Brand Licensing Character Licensing E-Commerce Top News 

boAt And DC Comics Collaborate to Launch New Audiowear Designs

Reading Time: 2 minutes Post Views: 220 boAt collaborates with DC Comics to release a variety of unique products designed specially for DC Fans. When two powerhouse brands collaborate, the result is sure to be magnificent. This is what happened when India’s leading earwear brand, boAt, and Warner Bros Consumer Products & DC came together to create superhero theme audio wear designs products under boAt | DC. boAt And DC Comics Collaborate to Launch New Audiowear Designs The iconic characters of Batman, Superman & Wonder Woman are selected for th is one of a…

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Event Event News Fashion Top News 

Brand Licensing Europe visitor reg opens w/ first class exhibitors confirmed

Reading Time: 3 minutes Post Views: 187 Europe’s event for licensing and brand extension returns this September 22nd BLE takes place 20-22 September at ExCeL London 2022 theme is fashion Over 120 companies confirmed to exhibit three months out Brand Licensing Europe visitor reg opens w/ first class exhibitors confirmed Hot on the heels of a triumphant in-person return for Licensing Expo in Las Vegas, Brand Licensing Europe (BLE) opens online visitor registration today. The event brings together thousands of leading retailers and manufacturers to discover the widest range of brands from Europe available…

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Brand & Lifestyle Collaborations Food & Drink Food Licensing 

‘Together at last’: Jack Daniels & Coca-Cola mix it up with canned cocktail

Reading Time: 2 minutes Post Views: 238 Jack Daniel’s and Coca-Cola announced Monday they plan to start selling a ready-to-drink Jack and Coke canned cocktail. The classic bar cocktail, a combo of Jack Daniel’s whiskey and Coke, is slated to roll out in premixed cans in late 2022 and will first be offered in Mexico.followed by being sold globally later this year. A zero-sugar version will also be available. ‘Together at last’: Jack Daniels & Coca-Cola mix it up with canned cocktail “This relationship brings together two classic American icons to deliver consumers a…

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Character Licensing Collaborations 

The STAR WARS REBELS Season2 Helmet Accessory, NOW available for pre-order

Reading Time: 2 minutes Post Views: 187 Denuo Novo is proud to offer the STAR WARS REBELS™ Sabine Wren™ Season 2 Helmet Accessory! (Pre-Order) The STAR WARS REBELS Season2 Helmet Accessory, NOW available for pre-order Sabine Wren was a Mandalorian™ warrior, explosives expert, and graffiti artist – qualities that came in handy as one of the first rebels against the Empire. Part of the Ghost crew, Sabine used her gift for bomb-making to great effect against the Empire, and would often mark her work with spray-paint tags. Her classic Mandalorian armor was notable for incorporating her…

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Character Licensing Movie Licensing 

Denuo Novo announces the STAR WARS(tm) 501st Trooper Helmet Accessory!

Reading Time: < 1 minute Post Views: 178 Denuo Novo is proud to announce at Star Wars Celebration in Anaheim the 501st Trooper Helmet Accessory, now available for pre-order. This helmet is also on display during Star Wars Celebration at Booth #2347. Denuo Novo announces the STAR WARS(tm) 501st Trooper Helmet Accessory! Led by Captain Rex, the 501st Legion is a tight-knit squadron of clone troopers known for strength of character and unwavering loyalty. After multiple engineering iterations and field testing, this helmet has been optimized as a one piece construction that will meet both demanding…

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Brand Licensing Cosmetics TV Series Licensing 

ITV STUDIOS LOVE ISLAND & REVOLUTION BEAUTY LAUNCH GLOBAL COSMETICS COLLECTION

Reading Time: < 1 minute Post Views: 254 Fans all over the world can recreate the look of the Islanders with the Limited Edition Makeup Collection ITV Studios’ Smash Hit Dating Format Love Island and Revolution Beauty, a British-based cosmetics and skincare brand, have launched an exclusive makeup collection. This collection will be sold as of May 27th 2022 globally at RevolutionBeauty.com, and will also be available at retailers, with an exclusive deal at Walgreens stores in the USA and Boots in the UK. ITV STUDIOS LOVE ISLAND & REVOLUTION BEAUTY LAUNCH GLOBAL COSMETICS COLLECTION…

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Brand Licensing Food Licensing 

ASEMBL LINES UP FIRST EVER LICENSED BRAND EXTENSION FOR WEIS ICE-CREAM

Reading Time: 2 minutes Post Views: 254 Unilever Australia’s brand extension agency, Asembl has lined up the first ever licensed brand extension partnership for much-loved Weis brand – taking the fruity flavoured ice-cream icon out of the freezer for the first time in 65 years and into the muesli bar aisle with Bounce Foods. ASEMBL LINES UP FIRST EVER LICENSED BRAND EXTENSION FOR WEIS ICE-CREAM Weis’ exciting and delicious partnership with one of Australia’s leading healthy snacking brands, Bounce Foods,  rings in a new approach to snacking with four fruit and cream flavour-filled tasty…

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Game Licensing Toys & Games 

Made-in-India Social Game Silly Royale Records Over 18 Million Players!

Reading Time: 2 minutes Post Views: 191 Developed by SuperGaming, Silly Royale is India’s premier social game with over 18 million players Players have clocked in over 251 million voice minutes in the game’s voice chat feature since it was introduced six months ago Made-in-India Social Game Silly Royale Records Over 18 Million Players! Made-in-India social game Silly Royale gets a new mode — Devil’s Playground. It’s a brand new mode allowing you to squad up with three other players and challenge other squads. Devil’s Playground marks the return of the game’s signature Devil…

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