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INOX to screen ICC Cricket World Cup matches live on cinema screens

The fastest growing cinema chain of the country, INOX Leisure Ltd (INOX) is all set to offer an unprecedented stadium-like experience to the cricket fans of India with the screening of LIVE matches of the ICC Cricket World Cup 2019 on cinema screens. The 12 th edition of ICC Cricket World Cup hosted by England & Wales, is beginning on 30 th May, 2019 with the Final scheduled on 14 th July 2019. Being the only multiplex operator in the country to screen LIVE matches of ICC Cricket World Cup, INOX will showcase all the 9 league matches to be played by Team India, along with the Semi-Finals, Final and few marquee league matches. INOX will screen the LIVE matches at multiplexes in Mumbai, New Delhi, Kolkata, Bengaluru, Pune, Jaipur, Indore, Vadodara, Surat, Noida, Gurgaon and Faridabad.

INOX’s initiative of screening LIVE matches will be a boon for the fans who wish to experience the stadium-energy in a carnival –like atmosphere. The comfort of the cinema hall in an air- conditioned environment will add to their overall cricket watching experience. Fans will be able to enjoy INOX’s sumptuous food-combos and delectable gourmet options served at the multiplexes while enjoying the matches.

Alok Tandon, CEO – Inox Leisure Limited said, “This Cricket World Cup, INOX will be India’s cinematic cricket stadium, offering a thrilling and an unparalleled experience to the cricket fans. Cricket is a religion in India and World Cup is one big festival and we are glad that we will be able to generate the excitement and energy, much similar to watching a match LIVE in a stadium. We are waiting to see hundreds of Indian cricket fans, watching the matches together, in the comfort of our auditoriums, and cheering for Team India. Our giant screens across the country will take the anticipation around Team India’s matches and the hysteria of the Cricket World Cup to an all new level. We have been innovating with our content offering and the screening of World Cup matches is a massive milestone in this endeavour. We are sure that our beloved patrons are going to throng our multiplexes to feel this sporting thrill.”

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