Brand Licensing 

eOne to showcase ‘Ricky Zoom’ at Brand Licensing Europe 2018

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Entertainment One (eOne) will be showcasing its award-winning portfolio of globally renowned preschool properties Peppa Pig and PJ Masks at Brand Licensing Europe this year.

Entertainment One will also present its brand-new boy’s property, Ricky Zoom, which makes its licensing show debut at this year’s summit.

Peppa Pig is now one of the top performing preschool properties around the world and generates over USD 1.2 billion in worldwide retail sales per year.

With over 1000 licensees supplying products globally, Peppa Pig has a strong retail presence in the UK, ANZ, the U.S, Iberia, France, CEE, Latin America, Russia, Asia and the reaction to the brand in China has been phenomenal.

A global partnership with Merlin Entertainments will see the first of many Peppa Pig World of Play indoor play attractions launch in Shanghai in autumn 2018 before opening in multiple locations including Dallas, Beijing, and New York area through to 2019.

eOne is readying for the brand’s 15th-anniversary celebrations in the UK and Australia 2019, which will be marked by a nationwide theatrical release, new episodes, top-tier partnerships and retail events in the new year.

2019 also marks the 10-year anniversary of eOne’s Ben & Holly’s Little Kingdom which hails from Peppa Pig creators Astley Baker Davies. In honor of the anniversary milestone, Fiery Light Productions will be bringing back the popular live stage show for a tour of 45 theatres across the UK and Ireland from February 2019.

eOne’s animated superhero TV property PJ Masks has swiftly become a leading preschool property both on screen and on the shelf. The show’s universal appeal has won audiences all around the world and broadcast ratings have soared thanks to a growing slate of FTA and VOD partners.

The global licensing programme has enjoyed exceptionally strong sales led by Just Play’s master toy line with products now available across a wide range of licensing categories in most markets.

eOne will be presenting their new boys 2-5 animated TV property Ricky Zoom.

From the producers of PJ Masks, Ricky Zoom is a CGI action comedy adventure series all about friendship, community and learning to stand on your own two wheels. The series follows the adventures of Ricky, a little red motorbike with a zest for speed. Ricky is joined by an enthusiastic group of young bikes, Scootio, Loop, and DJ.

Currently, in production and with a global master toy partner on board, eOne is lining up broadcasters and the show will premier to global audiences from spring/ summer 2019.

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