Food & Drink Merchandise Licensing TV Series Licensing 

Vintage Wine Estates to unveil new ‘Game of Thrones’ wine

A big shoutout to all the Lannisters, Starks and Targaryen fans! HBO Licensing and Retail and Vintage Wine Estates is expanding its Thrones-branded wines to include pinot noir.

The new “Game of Thrones” pinot noir is crafted by Vintage Wine Estates and winemaker Bob Cabral, who sourced the ingredients from Oregon’s Willamette Valley.

The first “Game of Thrones” wines, a chardonnay, red blend and cabernet sauvignon, began offering in 2017.

Those bottles feature, respectively, Lannister, Targaryen and Stark sigils in the label artwork; the newest offering will feature an imprint of either the House Martell or House Tyrell sigil imprinted on the cork.

The pinot is elegant and bursting with complex flavors and aromas, according to Vintage Wine Estates winemaker Bob Cabral. “The new pinot noir is a worthy addition to the ‘Game of Thrones’ line of wines, as it was inspired by the complexity and nuances of this riveting drama,” said Cabral. “Oregon is renowned for fine Pinot Noir, and this wine captures the essence of the variety and the exceptional vineyards from which it is made.”

The ‘Game of Thrones’ Pinot Noir will be available at retailers across the US starting this month, and available online at

The final installment of the Game of Thrones is scheduled to be telecast on 2019.

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