Celebrity Licensing Character & Entertainment 

Ahead of release, desi Elastigirl Kajol attends Disney’s ‘Incredibles 2’ event

Reading Time: 2 minutes Post Views: 2,744 Ahead of the Incredibles 2 release, Disney Pixar organized a fun event at Mumbai’s PVR Cinema with our desi Elastigirl Kajol, and Bikram Duggal (Head of Studio Entertainment at Disney India) on June 8. The event was also attended by media professionals, family and kids. Bollywood’s quintessential actress Kajol has lent her voice to the Hindi version of ‘Incredibles 2’s character of Helen Parr, Elastigirl. The event witnessed the Hindi trailer of the movie, along with another where Kajol was seen managing the home and work. Bikram…

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Apparel Licensing Merchandise Licensing 

Bioworld launches anime hub for curated experience, merchandise

Reading Time: < 1 minute Post Views: 2,432 Bioworld Merchandising is set to launch Animepls.com, a unique, curated anime experience. Animepls.com is an e-commerce platform that will offer exclusive officially-licensed products from top anime studios directly to consumers. The platform is set to launch on July 3. Bioworld will partner with Anime Expo for 16 exclusive Anime Expo t-shirts that will feature never-before-released art from premier anime properties such as “Dragon Ball Super,” “My Hero Academia,” “Tokyo Ghoul,” “Bananya” and “Attack on Titan” among others. “Animepls.com will offer fans a complete online anime retail experience…

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Celebrity Corporate Brand 

Protinex inks U-19 cricket player Shubman Gill as brand ambassador

Reading Time: < 1 minute Post Views: 1,973 Danone has roped in India’s rising cricketing star, Shubman Gill as the brand ambassador for its protein brand, Protinex. As a part of the deal, Gill will be the face of Protinex for the next five years. Gill becomes the third star to join Protinex’s brand journey, after U-19 Indian cricket captain Prithvi Shaw and Telugu superstar Mahesh Babu were got inked earlier this year. Commenting on this endorsement, Himanshu Bakshi, Director- Marketing, Danone India, said, “2018 began with two valued associations with our brand and we…

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Celebrity Licensing Fashion & Accessories Know-How 

FREAKY FRIDAY: These celebrity beauty lines are actually worth the hype!

Reading Time: 5 minutes Post Views: 2,622 Gone are those days, when celebrity licensing was a thing of the western countries. With each passing day, celebrities are joining the bandwagon of launching their own fashion line. Beyond the world of apparel, these celebrities – be it Rihanna or Sunny Leone, are foraying into fashion and are unveiling their own beauty collection. These celebrity beauty lines you shouldn’t miss:  Fenty Beauty by Rihanna: Singing sensation Rihanna launched her makeup line, Fenty Beauty, which shivered up the industry. Fenty Beauty was created for women of all…

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