TV & Films 

Hanuman vs Mahiravana trailer launched: Catch the intriguing tale here

Reading Time: 2 minutes Post Views: 4,447 Get ready to witness the epic drama of Ramayana with a twist and celebrate the glory and splendor of the legends and heritage. Green Gold Animation launched the trailer of another mythological animation movie — Hanuman vs Mahiravana – an untold story from Ramayana on May 16. According to the trailer, it is the story of Lord Hanuman and his attempts to free Ram and Lakshman from the clutches of Mahiravana, the ruler of the underworld. The trailer promises an animated adventure with plenty of action and…

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Collaborations TV & Films 

Masha Season 3 comes to KIKA! Ink Media signs agreement

Reading Time: 2 minutes Post Views: 2,526 Ink Media has signed a deal that will see season 3 of Masha and the Bear, the hit 3D family animation from Animaccord across Germany on KIKA. The brand-new season will debut on KIKA – a national, free-to-air children’s channel on June 18 at a kids prime-time slot of 6PM and then screen daily at that time, with two episodes back-on-back. “Season 3 of Masha and the Bear is spreading across the world and adding to the huge presence of this phenomenally successful franchise. I’m sure KIKA…

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Merchandise Licensing 

BBC to launch “Sarah & Duck” merchandises, partners Star Editions

Reading Time: < 1 minute Post Views: 2,013 BBC Studios has partnered up with Star Editions for a global e-shop that features merchandises inspired by its preschool property “Sarah & Duck.” According to a report in Global License, the new online shopping platform includes customizable clothing, clocks, mugs, magnets and other gifts. The exclusive merchandise is currently available for purchase on the online portal — Sarah & Duck is a British animated children’s television series created by Sarah Gomes Harris and Tim O’Sullivan, and produced by Karrot Animation for the BBC. “Sarah & Duck” currently…

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Character Licensing 

Marvel, TCG team up for new superhero-inspired home décor collection

Reading Time: < 1 minute Post Views: 3,265 Marvel has teamed up with TCG for a new collection of superhero-inspired home décor items, as per a report in the Global License. The new line will feature double-sided foam Gelli mats that feature characters on one side and patterns on the other. “Marvel Superheroes always save the day, and we’re delighted to feature these celebrated characters in our exciting new range of products. These introductions will thrill young fans with superhero play themes to spark their imaginations while delighting parents with safe play options and creative…

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Brand Licensing 

After TVs, Kodak plans to expand brand licensing business in India

Reading Time: 2 minutes Post Views: 2,684 As one of the most iconic brands of the world, the Kodak consumer products business continues to do wonderful business. Following the success of Kodak branded television in India, the Eastman Kodak Company is now looking to expand its brand licensing business footprint in India by launching products in multiple categories, which includes mobile phones and apparel, according to a Livemint report. The company seeks to have 5-7 brand licensees in India by the end of the year. Moreover, the company is also planning to generate 5-10%…

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Celebrity Collaborations Fashion & Accessories 

Baggit ropes in Shraddha Kapoor as its brand ambassador

Reading Time: 2 minutes Post Views: 2,340 Popular handbag manufacturer Baggit ropes in Bollywood actress Shraddha Kapoor as its brand ambassador. Being a brand ambassador, Kapoor will be associated with Baggit brand for the years 2018 and 2019. The association with Kapoor, a popular youth icon, reflects Baggit’s drive towards staying on point with the expectations of today’s young millennials and yet retaining relevance with its existing customer base. Commenting on the association, Nina Lekhi, MD & Chief Design Curator, said, “Shraddha Kapoor is a great fit for Baggit. She personifies Baggit’s key proposition…

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Turner appoints Salindong-Du as new country manager for Philippines

Reading Time: 2 minutes Post Views: 2,043 Turner Asia Pacific has announced the appointment of Jia Salindong-Du as Country Manager, Philippines. Salindong-Du is tasked with scaling Turner’s Kids and Entertainment business in the Philippines, which includes developing local content opportunities, creating greater consumer experiences and expanding the brands’ fanbase. She will also support ad-sales, and operate in tandem with the consumer products and licensing team for Cartoon Network. In addition, she will be responsible for the channel distribution of Turner brands locally, including CNN International, Cartoon Network, Boomerang and Warner TV. Vishal Dembla, General…

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