People 

Dream11 appoints Vikrant Mudaliar as chief marketing officer

Sports Gaming platform, Dream11 has appointed Vikrant Mudaliar as the chief marketing officer. The new incumbent will be responsible for driving Dream11’s marketing and brand strategy and further strengthening its leadership position in the online sports gaming industry. Mudaliar will be based in Mumbai and will report to Harsh Jain, CEO, Dream11. In a press note, Jain said, “With his unparalleled expertise and experience, along with his deep understanding of Indian consumers and the diverse Indian market, Vikrant is here to lead Dream11’s exponential growth from our current user base…

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Entertainment Licensing 

Viacom18 launches COLORS Tamil; set to go on air from 19th Feb

In a welcome news, Viacom18 has launched its latest regional entertainment channel- COLORS Tamil. Scheduled to go on air on 19th February,this particular channel will be the national media conglomerate’s first foray into the Tamil market. Viacom18 already operates general entertainment channels in 5 regional languages like Kannada, Marathi, Gujarati, Bengali and Odia apart from Hindi and English under the brand name COLORS. COLORS Tamil will be available in all leading cable networks catering to an estimated 11 million homes in the rest of Tamil Nadu through Tamil Nadu Arasu…

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Event News 

ABBY awards poised to set new benchmarks with the upcoming 2018 edition

In its 50th year, the ABBY awards presented by the Advertising Club and the Advertising Agencies Association of India (AAAI) – is poised to set new benchmarks on scale and innovation with the upcoming 2018 edition. The apex industry award, to be held between April 5 and 7 this year at Goa, has for the first time announced the formation of a Master Jury. The Master Jury boasts of 15 illustrious, award winning creative giants who have consented to be the filter for the creative standards of the Creative ABBYs,…

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#LCExcl Interview 

This budget showcases the government’s additional focus on providing increasing affordability in healthcare and housing: Vishal Sinha

In his last full Budget before the general election 2019, Finance Minister presented a slew of measures for the agriculture and rural sectors, a new health insurance scheme for the poor and some relief in income tax for the salaried class and senior citizens. He also lowered the corporate tax for small, micro and medium enterprises with turnover of up to Rs. 250 crore to 25 per cent from the current 30 per cent, while reintroducing the tax on long- term capital gains of over Rs. 1 lakh made from…

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Food Licensing 

Westlife Development assigns capex outlay of Rs. 120 crore

Westlife Development, the master franchise of McDonald’s restaurants, has assigned a capex outlay of Rs.120 crore for the next financial year. With plans of adding 25-30 restaurants in South and West India, the capex would also involve refurbishing its existing stores and brand extensions in its menus. Recording its same store sales growth of 20.7 per cent for the third quarter, it was the tenth consecutive quarter of positive growth for the QSR chain with sales at Rs.305 crore. Attributing its growth to higher volumes and footfalls, it was also…

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Merchandise Licensing 

Femina FLAUNT ties up with IRIS Brands

Femina FLAUNT, the retail brand of Bennett, Coleman & Co. Ltd. owned Femina, has collaborated with IRIS Brands LLP to launch Femina FLAUNT collection of eyewear. The collection that includes both, sunglasses and optical glasses was launched at the recently concluded International trade fair and exhibition Optic India 2018 in Mumbai. This association follows Femina’s successful foray into the consumer products space with Shoppers Stop across core fashion categories like Apparel, Footwear, Bags and Accessories, in 2015 and with All Good Scents for fragrances. Priced from Rs.1,700 to 4,000, the…

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Game Licensing 

ESL picks up minority stake in Nazara Technologies

ESL, an e-sports company and part of international digital entertainment group MTG has picked up a minority stake in gaming firm Nazara Technologies Ltd for an undisclosed amount. Founded in 2000, ESL runs amateur-to-professional leagues.The investment comes after IIFL and and Rakesh Jhunjhunwala put in Rs.330 crore and Rs. 180 crore respectively in Nazara. These range from online tournaments to major global mega stadium events worldwide, and distributing its content and original programming across digital and linear channels, including Facebook, Twitter, Twitch, Sony Vue, Disney XP and Hulu. Additionally, ESL…

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TV Series Licensing 

Third series of Mr Bean- The Animated Series coming next year

Tiger Aspect Productions, part of Endemol Shine Group has signalled the arrival of a third series of Mr Bean- The Animated Series that would debut simultaneously on CITV and Turner’s Boomerang in 2019. Legendary British comedian Rowan Atkinson will reprise his role as the quirky character and will continue to be involved in the creative direction of the show. The 26 x 11’ run will see Mr Bean and Teddy embark on new adventures, making new friends and getting into mischief along the way. “We are extremely excited to be…

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People Promotional Licensing 

IAA honours adverting veterans Piyush Pandey and Prasoon Pandey

The Pandey brothers Piyush Pandey and Prasoon Pandey have come a long way today in the advertising world from making advertising relatable to lay consumers, breaking the stranglehold of English-led to now becoming the first Asians to be conferred with the Lion of St Mark, a title given to the most outstanding contribution for creativity in advertising. In short, one can say that the Pandey brothers have changed the face of creativity in India and far beyond. In appreciation of their noteworthy body of work, IAA felicitated the ace admen…

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Entertainment Licensing 

Producers Guild of India signs monumental MoU with Pact, UK

Recently, the Producers Guild of India signed a monumental MoU with Producers Alliance for Cinema and Television UK (Pact). The MoU signed by the Guild president Siddharth Roy Kapur is intended to lead to a more collaborative relationship between the UK and Indian production sectors and for both countries to share best practices, projects and ideas. As part of the MoU, the Producers Guild of India will join the Global Creative Alliance and will become the Indian partner for the production platform, an online platform where companies can find or…

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