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Daily Archives: Dec 27, 2017

Playmates Toys introduces Mysticons toy line

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Playmates Toys has introduced its Mysticons toy line based on the new animated action series that airs on Nickelodeon. The line that will include an...

Paramount Pictures and Hasbro to collaborate on films

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After a partnership deal, Paramount Pictures and Hasbro Inc. have decided to produce and distribute content-based films on Hasbro brands and original stories. The two companies will...

Ex X Factor star Honey G now has her own dedicated range of merchandise

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This happens not only in India alone, it happens worldwide. Yes we are referring to ‘Celebrity Licensing’ under which celebrities have their own choice...

BTHA gearing up for 2018 Toy Fair

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  Four months prior to the show throwing  open its doors, The British Toys and Hobby Association (BTHA) had confirmed that the 2018 Toy Fair...

New Year kicks off with Hong Kong International Licensing Show

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The year 2018 will kick off with the Hong Kong International Licensing Show that takes place from January 8 to10 at the Hong Kong...

Sean Connery uses licensing as a weapon to sue those who use his name

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A decision to trademark one’s name has become a fashion among younger, high earning celebrities in recent years. But no, not elderly actors as...

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