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Monthly Archives: February, 2017

Freaky Friday – The Future of Licensing business in Optical Frames

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  Eyewear is big business. Market sources estimate that the global market, which includes frames, contact lenses and sunglasses, is worth $90 billion and will...

WIT to host happy hour on March 1 to kick off the NYC Licensing Summit

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      Women in Toys, Licensing & Entertainment (WIT), the global networking organization will host a happy hour on March 1 to kick off the NYC...

Shemaroo signs content licensing deal with Viu

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Shemaroo Entertainment, one of the leading content houses, has inked a content licensing deal with Vuclip’s premium OTT video on demand service, Viu. "Shemaroo Entertainment...

Your way to World-Class Brand Licensing Program

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Licensing is the best way for a brand to develop its activities in a field that is different from its core business. Licensing enables...

Taylor Guitars teams up with American girl to develop life-size acoustic guitar

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  Taylor Guitars has teamed up with American Girl to develop a life-size Taylor GS Mini acoustic guitar based on American Girl's character Tenney Grant. To support...

Disney invites fans to design their own emoji to win a trip to its studio in Los Angeles

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          For a chance to budding designers of winning a trip to its Disney Interactive studio in Los Angeles, Disney is in the process of...

Brentwood partners with Idea Never Implemented to license popular social game

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      After Brentwood Licensing entered into a deal with card game manufacturer Idea Never Implemented, the former is all set to expand the licensing program...

Myntra forays into retailing with Spanish Brand ‘Mango’

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Fashion e-tailer Myntra has bagged a master distribution and management rights for Spanish fashion brand Mango in India. This is the first time that an...

Three popular films leave their mark in apparel category

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  Thanks to the continuing efforts of creative licensing, three immensely popular films viz The Terminator, Rambo and Evil Dead 2 are each leaving their...

Cloudy with a Chance of Meatballs to make debut on Cartoon Network on March 6

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        Cartoon Network will premiere its brand-new TV series Cloudy with a Chance of Meatballs on March 6 at 5:30 p.m. (ET/PT). The TV series has...
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