Fashion & Accessories Fashion Licensing 

Betty Boop gets her own MAC Lipstick for Valentine’s Day

Reading Time: < 1 minute Post Views: 3,820 M∙A∙C Cosmetics, the brand launched a classic red lipstick inspired by none other than Betty Boop and it officially launched on today, that is, Valentine’s Day, Feb. 14th. With her doe eyes, pouty lips, hourglass figure, skimpy dresses and lacy garters, Betty Boop was one of the first popular cartoons to depict (and celebrate) the empowered, sexually liberated woman. In 2017, as women take to the streets to defend their reproductive rights, Betty’s cultural relevance has not been lost on brands. M.A.C. Cosmetics will pay homage to Max Fleischer’s feminist creation with…

Read More
Corporate Brand Institutional Licensing 

Larkshead Links Up With PR Firm Kilogrammedia

Reading Time: 2 minutes Post Views: 3,330 Kids programming specialist Larkshead Media has announced a new working relationship with Kilogrammedia – the PR and communications company for the licensing and broadcast sectors. Founded by three childrens entertainment veterans – Tim Patterson, Clare Piggott and Rob Doherty – Larkshead is a kids media service company focused on series development, planning and brand strategy, as well as investment, licensing & merchandising and international distribution. The company is focused on an end-to-end service that brings the creative and commercial aspects of a brand together from the very start to build…

Read More
%d bloggers like this: