Centric Brands Brand & Lifestyle Brand Licensing Fashion & Accessories Retail 

Brand licensing company Centric Brands files for bankruptcy

Considering the weak growth in apparel sales in recent years, New York based, Centric’s Brands were likely already experiencing some challenges. The COVID-19 pandemic has only made that worse, as consumers have less need than ever for clothes for work or special events, and are pulling back on spending with many stores still temporarily closed and economic uncertainty looming. Apparel sales plunged 89% in April, with most retail stores closed due to the outbreak, after dropping more than 50% in March, when some stores were still open for part of…

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Fashion & Accessories Fashion Licensing 

Fashion Designer Zac Posen gives Betty Boop a new look

Fleischer Studios has partnered with global fashion designer Zac Posen, Pantone Color Institute and MAC Cosmetics to bring Betty Boop to a new generation of fans. King Features, Betty Boop’s exclusive worldwide licensing agent, brokered the deals. The partnership will kick off with Posen, who has revealed his signature Betty Boop dress collection featuring Pantone’s Betty Boop Red in the March issue of Marie Claire. The new line aims to encapsulate Betty Boop’s spirit and features two signature red dresses, which are now available on ZacPosen.com. The collection’s debut also coincides…

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