PEZ secures new licensing deal with Bioworld

PEZ secures new licensing deal with Bioworld Apparel and accessories licensee Bioworld International are developing a range of clothing, bags and accessories for confectionary brand PEZ.  Licensing Link Europe are building up the consumer product program for the PEZ brand across the UK and Eire with the most recent licensee, Bioworld International targeting online fashion and high street retailers, the first designs are now launched on www.boohoo.com.   Richard Radford from Bioworld International commented “We are delighted to be working with the PEZ brand and look forward to working closely with…

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