Jakks Pacific

Jakks Pacific re-hires Jared Wolfson as Sr. Vice President

January 13, 2018

American toy company Jakks Pacific has re-hired Jared Wolfson as Senior Vice President, Digital Marketing and the head of Studio JP.He had earlier worked for the studio between July 2007 and November 2013. “Rejoining the Jakks family is a great next step in my career,” stated Wolfson. “I look forward to working with the various segments of business […]

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Jakks Pacific reports Q3 loss

October 27, 2017

Toymaker Jakks Pacific has reported net sales of US$262.4 million in Q3 2017, showing a climb down from US$302.8 million in the same period last year. According to chairman and CEO Stephen Berman, Jakks’ third quarter came in below expectations due in large part to company’s paused shipments to Toys “R” Us in anticipation of and […]

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Jakks Pacific teams up with Disney Pixar for launch of new toys

September 29, 2017

  Jakks Pacific has teamed up with Disney Pixar for the launch of new toys based on the upcoming film The Incredibles 2. As part of the global master toy deal, Jakks will manufacturer, market and distribute action figures, accessories, play-sets, interactive toys, pre-school toys, role-play and dress-up items and more. “We’re thrilled to extend […]

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Hectic full-scale licensing and merchandising programming before Justice League hits the screen

August 4, 2017

Though the release of Justice League is four months away, the world will still be able to rely on the Justice League, thanks to a full-scale licensing and merchandising programme for the movie courtesy of DC Entertainment and Warner Bros. Consumer Products (WBCP). WBCP has partnered with toy manufacturers like Mattel, The Lego Group, Rubie’s […]

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Jakks Pacific in a multi-year licensing agreement with baby brand Chico

July 12, 2017

Jakks Pacific has signed an exclusive, multi-year licensing agreement with European baby brand Chicco. The deal, that came into effect on July 1, will see the US toymaker exclusively manufacture, market and distribute early-childhood dolls, doll carriers, doll outfits and doll accessories in the US and Canada. The toy line will be inspired by Chicco’s […]

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DHX Brands and Dentsu Ent. appoint JAKKA Pacific as master toy licensee

May 24, 2017

DHX Brands, the dedicated brand management and consumer products arm of DHX Media and Dentsu Entertainment USA, have appointed JAKKS Pacific, Inc. as worldwide master toy licensee (excluding Asia) for its new animated series Mega Man, a DHX Media, Dentsu Entertainment USA co-production.   Peter Byrne, EVP, DHX Brands, said, “With 30 years of heritage […]

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Warner Bros., DC Entertainment in a licensing agreement

April 4, 2017

As the release of the Wonder Woman film on June 2 nears, Warner Bros. Consumer Products (WBCP) and DC Entertainment have got into a global licensing agreement to promote the heroine’s first solo feature film. This activity has materialised into a first-to-market deal with global toy partner Mattel and Walmart that includes an exclusive two-pack doll set featuring […]

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Jakks Pacific renews licensing agreement with two

March 7, 2017

California-based Jakks Pacific has renewed its licensing agreement with Disney Consumer Products and Interactive Media (DCPI) in China where the toy manufacturer will continue to hold merchandise rights to several Mouse House entertainment properties. According to Jakks, the renewed licensing agreement will allow it to open new distribution channels and expand online sales as it […]

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Jakks Pacific launches new toy line ‘Cuppatinis’

January 18, 2017

Leading U.S. toymaker JAKKS Pacific, Inc. kicks off 2017 with the launch of Cuppatinis™, a line of 3.5-inch dolls that children can transform from adorable dolls into beautiful teacups and back again. “Kids will love hosting their own tea parties with Cuppatinis™ dolls. These magical dolls transform from dolls to teacups with a simple flip […]

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Disney unveils Moana’s first product line

November 19, 2016

Disney has unveiled its first line up of consumer products based on its upcoming animated movie Moana. The studio has detailed a collection of toy lines from the likes of Hasbro, Jakks Pacific and Posh Paws, as well as published titles and puzzles. Hasbro leads the charge with the Musical Moana of Oceania, while Jakks […]

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Disney Launches SPI for Sustainable Future

October 26, 2016

Disney’s Smart Packaging Initiative is the need of the hour for a better planet; a challenge to the toy industry With sustainability becoming an important norm in the Industry, it is packaging which makes companies to take one step behind in the process of sustainable future. For a huge company as Disney, this was a […]

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