Brand Licensing

H&M collaborates with Sabyasachi to launch first Indian designer collection

January 22, 2020

After collaborating with the likes of French luxury fashion house Balmain and Italian luxury fashion company Versace, Swedish fast-fashion retailer, and since its first released designer collaboration with Karl Lagerfeld in 2004, it has put out a series of projects with top designers plucked mostly from the runways of Europe’s fashion weeks. Hennes and Mauritz […]

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January 12, 2020

The National Football League (NFL) has announced a new collaboration with global fashion retailer H&M to launch men’s, women’s and children’s NFL-branded apparel and accessories, in a deal brokered by IMG. The products will be sold in more than 20 countries outside of the U.S, including the UK, China, Japan, Colombia, Germany, India, Mexico, South […]

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House of PepsiCo. Launches TODAY

October 30, 2019

PepsiCo has handed their fingers on the pulse of fashion for years, and now they’ve created a home for it all.  TODAY, 30 October 2019, the brand is proud to announce the launch House of PepsiCo (, a brand new e-commerce site featuring their apparel and accessory collections and collaborations from around the world.      This […]

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Changing tides of the Indian licensing industry

May 17, 2019

Licensing & Merchandising in India is dynamically changing with advancements in technology and digital space. With a number of international brands strategizing on India via licensing, this has now opened new prospects to the industry. Last year India ranked among the top 25 global markets for licensing and merchandising. Pegged at $ 1,476 million, India […]

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India Licensing Sector: Here’s what made headlines in 2018

December 20, 2018

The year 2018 has been quite an eventful one for the Indian Licensing Sector. The overall collection launch this year was better compared to the last year and the industry saw some major announcements that may have far-reaching implications in the future.  So, as we are ready to welcome 2019, we take you through all […]

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TIBLS 2018 witness an array of industry stalwarts. This is what they had to say

December 7, 2018

The grand corporate event ‘The India Brand Licensing summit’ 2018 ended on a high note with more than 100 attendees attending the conference at Mumbai’s Grand Hyatt on December 5. The event featured who’s who from the brand and retail space exploring the driving factors and changing dynamics of the India brand licensing sector such […]

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TIBLS 2018: Check out few glimpses from the event

December 5, 2018

With an array of corporate honchos and people from industry, The India Brand Licensing Summit 2018 is currently underway at Mumbai’s Grand Hyatt today. The event is powered by Shemaroo Entertainment in association with Green Gold Animation. Check it out here: The event is conceptualized by Licensing Corner and executed by Rooh entertainment, CEO Editor-in-chief, […]

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With just 2 days to go for TIBLS 2018, are you excited?

December 3, 2018

The countdown has finally started! With just two days to go, Licensing Corner is all set to present its corporate event ‘The India Brand Licensing Summit’ or commonly known as TIBLS on December 5 at Mumbai’s Grand Hyatt. The event is powered by Shemaroo Entertainment in association with Green Gold Animation. The summit will be […]

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Tetris brand expands International Licensing Agent Network

October 6, 2018

Tetris, one of the most recognized and influential video game brands of all time, which will celebrate its 35th anniversary in 2019 announced a major expansion of its global licensing agent network. Providing representation from Australia to Germany, Greece, Britain, the brand’s new international merchandise licensing agents include CPLG and Haven Global, in addition to […]

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Bioworld Merchandising acquires Vandor to expand portfolio

August 27, 2018

Bioworld Merchandising, the industry leader in delivering officially licensed apparel and accessories for top entertainment brands announced the acquisition of Vandor. “We were impressed by Vandor’s reputation for creating unique/differentiated high-quality products, and we’re excited about our growth in the housewares and home business,” said Raj Malik, Bioworld’s CEO. The acquisition comes on the heels […]

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Perry Ellis International inks licensing agreement with fashion footwear

August 22, 2018

Perry Ellis International announced that the company has entered into a new license agreement with Fashion Footwear LLC. The new association will grant rights to design and distribute Havanera flip flops and casual footwear for men, women, boys, and girls in the US region and Canada. Targeted distribution will include department and specialty stores as […]

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Thomson expects Rs 600 crore revenue from India in FY19

August 16, 2018

Thomson is eyeing revenues of Rs 600 crore this financial year. According to a report in the Moneycontrol, the French consumer electronics brand, that made a re-entry into the Indian market in FY19 through its television business are antedating a good growth in sales in the upcoming festive season. Besides, the company will also be […]

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Benelli plans to introduce smaller bike segment in India

August 13, 2018

Italian premium two-wheeler maker Benelli, which is set to resume sales in India in October, will look to enter smaller 135-200 cc bike segment after 2019 for wider market presence, according to a PTI report. The company has roped in a new partner Mahavir Group for its fresh journey in India. The Mahavir Group is […]

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Mondo TV announces first broadcast licence for Cuby Zoo

August 1, 2018

Mondo TV has announced the first major broadcast license for its new 3D CGI pre-school children’s animated TV show, Cuby Zoo. Cuby Zoo will appear on free-to-air children’s channel MBC3 in a two-year agreement that will see an Arabic-language version of the show launched in all Arabic-speaking countries. Aimed at a core audience of 2-5-year […]

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