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HomeMerchandise LicensingFuture Group in plans to launch digital model named Tathastu

Future Group in plans to launch digital model named Tathastu

Future Group, India’s biggest retailer is in plans to launch a new digital model that it calls Retail 3.0. This model will blend technology with brick and mortar retail. The new avatar nas been named Tathastu.

These retail stores will enable online shopping for consumers.

“It is a model called Tathastu . This will help you get anything you want at our Easyday (department) stores,” Kishore Biyani Founder and CEO, Future Group  has reportedly said.

The company aims to open 10,000 such stores by 2022. Initially, the company will start off with 1,100 stores in FY18, informed Biyani. His plan is to explore technologies that will last for the next three decades.

“The new digital world is something which we want to be a part of. We will be taking the help of Google Inc to look at property sourcing only through technology. We want to be trillion dollar consumer business in India by 2047,” he added

Future Group will be opening retail stores every 2 km which will offer discounts to those living in that radius, where consumers can become a member of the store. The Future Group head honcho said that each brick and mortar store would have 2,000 members.

He further added that in terms of using technology, artificial intelligence will be one of the focus areas for Future Group.

 

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