Sanrio, Torrid launch limited-edition ‘Hello Kitty’ fashion collection

Torrid, the fastest-growing plus size fashion brand in America, launched ‘Hello Kitty’ fashion collection. The limited-edition collection launches exclusively at Torrid.com.

Expressly designed to fit and flatter women who wear sizes 10 to 30, the collection blends casual chic style with athleisure and Hello Kitty prints that include her iconic bow.

“Our two previous Hello Kitty collections were huge hits—and we think the pieces in this latest collection are more fabulous than ever. Fans are definitely going to be thrilled,” said Kate Horton, SVP, General Merchandising Manager at Torrid.

The 8-piece Hello Kitty fashion collection includes:

  • Bow Print Dress – USD 68.90
  • Keyhole Back Romper – USD 58.90
  • Striped Cardigan – USD 48.90
  • Patched Shorts – USD 48.90
  • Border Print Swing Skirt – USD 48.90
  • Peter Pan Collar Top – USD 42.90
  • Bow Sleeve T-Shirt – USD 38.90
  • Bow Print Cropped Leggings – USD 38.90

Check out some of the pieces from the collection here:

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For this new collection, Torrid has partnered with influential plus size fashion blogger Allison Teng.

According to Allison, Hello Kitty is an icon that embodies both adventure and fabulousness.

“I grew up obsessed with all things Sanrio, so getting to model this super cute collection from Torrid is a total dream come true!” Allison added.

Recently, Torrid launched the first-ever plus-size Betty & Veronica collection online and in select stores.

Torrid designs and retails fashion apparel, accessories, swimwear, lingerie and shoes for stylish women.

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