Brand Licensing & Merchandising Virtual Conference 2020

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Date/Time
Date(s) - 27/05/2020
14:30 - 17:00

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In business, economic challenges are nothing new. While Covid 19 has been a big long shock wrecking our current business models, but it would be wrong to take shelter in downsizing your teams or becoming more conservative about exploring new opportunities with the mindset of fixing the house.
Brand Licensing & Merchandising Summit will capture The New Rules of Brand Licensing & How Globally it will bring new opportunities for Brands, Retailers and Manufacturers and exploring the digital opportunities that will now take birth in Licensing.
Bradford India in association with License India & supported by Licensing Corner organises
Brand Licensing & Merchandising Summit, Asia on 27th May’2020

The business of brand licensing is constantly evolving. Brand Licensing -Virtual Conference is the opportunity to learn from best-in-class global trendsetters that are shaping the licensing industry. This executive- and C-level conference brings together thought leaders from the world’s largest players across manufacturing, retail, fashion brands and agents for an interactive and practical discussion.

Check out our agenda below:
2:30 PM- 3:15 PM
Samir Modi, Founder & President, 24SEVEN, Modicare & Colorbar
Gaurav Marya, MD- Bradford India & Chairman, Franchise India Group
3:15 PM – 4:15 PM | Panel 1: The Big Picture – India Focus
How Entertainment will spin into newer territories

  • Maximising the Old IP’s and the New – Success stories of Top Brand and and how they are planning expansion
  • Revenue in Gaming – Online gaming has seen a Big upsurge during covid 19 and would pave new Licensing IP’s going forward and Future expectations
  • The Rise of Digital Licensing in 21st century
  • How Influencers would bring new IP’s to the market

Session Moderator- Anand Singh, Senior Director- South Asia, Turner International *
Preeti Vyas, President & COO, Amar Chitra Katha Pvt. Ltd.
Tejonidhi Bhandare, COO, Reliance Animation-
Nitin Kalra, Director, Animation International – India, SAARC & MENA-

3:15 PM – 4:15 PM | Panel 1: The Big Picture – India Focus

How corporate Brands & Lifestyle assets will makeover to address new consumer experience – Global Perspective

  • How the big Corporates and consumer Brands will work around new consumer needs and change the face of Indian retail
  • How The Opportunity in New foods & FMCG – Organic, healthy, local lines will stand to gain with hyper local ecommerce
  • How new revenue streams, new business models and new portfolio of brands will be seen in fashion industry in Omni channel and digital age.
  • How sports can find new opportunities in the Digital and create better consumer engagements
  • Opportunity for big Industrial brands to look into non-core specialties

Session Moderator- Cristina Angelucci – Editor in Chief, Licensing Magazine
Ciarán Coyle, Vice President Global Marketing & Head, Global Brand Licensing,Electrolux
Roberto Bré, CEO, Private Collection& Co. ( Marie Claire Paris)
Mark Bezodis, Managing Director – Licensing & International Development, Perry Ellis International Europe Ltd

05:15 PM – 06:15 PM | Panel 3: Navigating the New Normal

How Licensees & Business partners need to be changing their game – Asia Focus

  • Building New supply chains Vs. Fixing the old ones – Opportunities in Adversity
  • Partnering or Building brands that redefine the value of trust for consumers
  • How to find revenue opportunities in new business streams

Session Moderator- Michelle Minieri, President, Bradford Licensing LLC, USA*
Sachin Marya – CEO, License India Advisors
Alan Kravetz, President & COO, LMCA
Ben Peace – Senior Licensing Director, SEA & India, Hasbro

06:15 PM – 07:15 PM Phase 4-Legal 101

Safeguard Measures for Licensees due to COVID 19

  • Applicable law remedies on licensing contracts due to COVID – 19
  • What measures Licensees can take to safeguard themselves from the royalty losses

Safir Anand – IP lawyer, India
Jonathan Becker, President, Anjar Co. LLC

To register visit – http://www.licenseindia.com/webinar/