Merchandise Licensing

Ginsu Partners with JRL Group to launch a brand licensing program

August 8, 2019

Ginsu, one of the most well-known brands in the cutlery industry, has partnered with JRL Group, naming them as the brand’s exclusive licensing agency. Going forward JRL Group will be charged with developing and managing a strategic licensing program across multiple categories. Ginsu knife sets have been a mainstay in the cutlery industry since its […]

The Rolling Stones and The NFL League unite for a co-branded merchandise partnership

August 7, 2019

The Rolling Stones have historically been a savvy marketing machine, churning out creative lines of merchandise over the course of their 57-year run as “The World’s Greatest Rock ’n’ Roll Band.” Their current “No Filter” tour of North America is no exception. Bravado, the Stones’ exclusive brand management and merchandising vendor and part of Universal […]

Australia Ninja Warrior Licensed Merchandise Launches

August 2, 2019

Australia Ninja Warrior, which has dominated primetime viewing across Australia, has launched a range of exclusive branded merchandise. Leading brand extension agency, Asembl, has brokered a deal between Nine and the Australian sportswear company, BLK, to launch an extensive Australia Ninja Warrior branded sports apparel collection. Available now, merchandise includes men’s and womens T-shirts, shorts, […]

Filippo Laterza and MDL present: The Angry Birds Movie 2 fashion collection!

August 1, 2019

Maurizio Distefano Licensing (MDL), which has been appointed to manage the worldwide rights for the talented young Italian stylist Filippo Laterza, has announced the launch of a new Filippo Laterza collection. It’s themed around the new movie inspired by the globally successful property Angry Birds, which is also represented by MDL. Born in 1995, Filippo […]

Kiabi and Chupa Chups team up for a colourful range of t-shirts

July 26, 2019

This summer Chupa Chups, the most iconic lollipop brand, has teamed up with the popular French retailer Kiabi to develop a colourful range of t-shirts to make the whole family happy. The fun collection offers different colour variations of the iconic and eye-catching logo designed by the artist Salvador Dalí. Now parents and children who […]

Toonz Retail expands its presence in Rajasthan, launches 1st store in Bhilwara

July 17, 2019

The fastest homegrown kids retail chain, Toonz Retail, further expands its presence in Rajasthan, launches its 1st store in Bhilwara. This is the 7th store of Toonz Retail in Rajasthan. Successfully operating 100+ stores spread across 64 cities in 16 states, Toonz Retail offers a wide range of products for all needs and occasion of […]

Genius Brands launches branded merchandise for Rainbow Rangers & Llama Llama

July 16, 2019

Genius Brands International, Inc. the global brand management company that creates and licenses multimedia entertainment content for children, announced that it is has entered the next phase of its growth, expanding beyond content development, production and distribution into product merchandising, as licensed consumer products tied to the Company’s two hit flagship series, Rainbow Rangers and […]

TeeStory launches official Disney merchandise

July 16, 2019

TeeStory the online fashion e-commerce player has launched its official collection of Disney merchandise on it’s website TeeStory.in. The collections starts from Rupees 499 and has various different disney character merchandise on sale.

Poetic Brands and ASOS announce new Teletubbies t-shirts

July 2, 2019

Licensed clothing specialist Poetic Brands has announced the arrival at ASOS, the global fashion destination for 20- somethings, of a new range of t-shirts for young adults inspired by the characters from the classic British preschool series Teletubbies. The range uses images of the much-loved Teletubbies line-up, Tinky Winky, Dipsy, Laa-Laa and Po, along with […]

Hotter to produce RHS range of stylish, quality footwear

June 20, 2019

The Royal Horticultural Society (RHS) has announced the award of a licence to Hotter, the UK’s biggest shoe maker, for a selection of comfortable women’s footwear. Now under development, the Hotter-RHS selection will be available at retail later this year. The Hotter RHS line will be available at www.hotter.com, via Hotter’s 75 retail stores nationwide […]

Superyoung by Toonz Retail launches World Cup-themed T-Shirts

June 19, 2019

Superyoung by Toonz Retail, a fashion line for kids between 3 to 12 years, recently launched their World Cup merchandise for kids’. Perfect to beat the heat this summer, the latest merchandise comprises of cool and funky t-shirts. Soon Superyoung is planning to launch shirts, shorts, caps, etc. The products are available in various shades, […]

Licensing International Awards 2019: Winners Announced

June 6, 2019

The winners of the 2019 International Licensing Awards were unveiled during the Licensing Expo in Las Vegas. “2018 was an incredible year for our industry, which is reflected in tonight’s slate of winners and honorees,” said Licensing International’s President, Maura Regan. “It’s been particularly satisfying to see the increasingly international nature of the licensing business […]

NBA to bounce big this year

May 21, 2019

Recently, the National Basketball Association (NBA) partnered with apparel exporter Suditi Industries for a multi-year merchandising partnership to launch a range of NBA fanwear apparel in India. Earlier NBA had launched the NBA Fantasy game in partnership with Dream11, which is one of India’s largest fantasy gaming company. Another great initiative was the launch of […]

Chhota Bheem Kung Fu Dhamaka movie merchandise now available at Toonz Retail

May 17, 2019

One of India’s fastest growing kids retail chain, Toonz Retail, has associated with Green Gold Animation Pvt. Ltd. to sell exclusive merchandise of Chhota Bheem’s Kung Fu Dhamaka movie across their Pan India Retail chains. Toonz is the Official Fashion Partner for the Movie of Kung Fu Dhamaka. Toonz, being one of the most preferred […]

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