Character Licensing

Converse, Hello Kitty team up for second collaboration

December 7, 2018

Following the success of the first collaboration, Converse has collaborated with Hello Kitty. The new collection of kawaii footwear, apparel, and accessories feature bold colorways, classic graphics, and some special playful Hello Kitty elements. The Converse x Hello Kitty features two classic Converse silhouettes — One Star and the iconic Chuck Taylor All Star (in […]

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Akshay Kumar unveils ‘2.0’ filter on Facebook. Try it now!

November 30, 2018

On the sidelines of the release of his forthcoming film “2.0”, Bollywood actor Akshay Kumar treated his fans by launching the film’s special filter on Facebook. Through the filter, one can try out Akshay’s wrathful avatar look from the film. Check it out here: Bring out your evil side with the #2Point0Filter! Try it now […]

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Good Arrows! Bulldog Licensing bags a Bullseye double

November 29, 2018

Bulldog Licensing has added new partners for top gameshow brand ‘Bullseye’, after signing deals with Crackerjack and Sporting Profiles. The new deals will see Crackerjack produce a gifting range that includes alcohol gift sets, money tins, tankards, and glassware, whilst Sporting Profiles is set to launch a Bullseye fan website. The new deals add to […]

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Genius Brands secures four new licensing partners for ‘Rainbow Rangers’

November 28, 2018

Rainbow Rangers, the new animated adventure series for girls, which premiered on Nick Jr. on November 5, continues to attract new licensing partners in Genius Brands. Genius Brands’ SVP of Global Licensing Lloyd Mintz announced that the company has signed four new licensing partners, including Cra-Z-Art for crafts and activities, Esquire Footwear for shoes and […]

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MDL launches Angry Birds “Hatchies” collectibles

November 27, 2018

Maurizio Distefano Licensing (MD Licensing), which manages licensing for the ‘Angry Birds’ brand and its popular spin-off brand ‘The Hatchlings’ in Italy and Switzerland has agreed to a new Hatchlings license on behalf of Rovio Entertainment. Leading Italian publisher De Agostini Editore is marketing a series of Angry Birds Hatchlings ‘Hatchies’ – colourful collectible figurines sold in […]

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Dose of Colors launches new ‘Mickey Mouse’ cosmetic collection

November 15, 2018

Cosmetic brand ‘Dose of Colors’ released a brand-new collection themed around one of Disney’s most notable mascots – Mickey Mouse, who is celebrating its 90th Anniversary. According to Allure, the line, which includes lip products and an eyeshadow palette features small tributes to Mickey, including tubes covered in mouse ears and a palette with the […]

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Walt Disney collaborates with Lacoste for ‘Mickey Mouse’ apparel collection

October 29, 2018

The Walt Disney Co. has inked a deal with lifestyle brand Lacoste for a new collection of apparel and accessories to celebrate Mickey Mouse’s 90th anniversary and Lacoste’s 85th year. The new collection features both Mickey and Minnie Mouse across about 30 pieces including sneakers, leather goods, polos, tees, sweatshirts and accessories for kids and […]

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KiKA to co-produce new ‘Smurfs’ television show

October 25, 2018

KiKa has teamed up with Peyo Productions to co-produce The Smurfs, a new animated television series featuring the iconic blue characters. KiKa will serve as co-producer and German broadcaster of the CGI show, which is aimed at kids between the ages of 5 and 10. France’s TF1 and Belgium’s Ketnet and OUFtivi are also on […]

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Disney, Skinnydip London create new ‘Mickey Mouse’ fashion collection

October 22, 2018

Disney has teamed with Skinnydip London for a new collection of Mickey Mouse gear inspired by Mickey’s 90th anniversary. Best known for their kitschy accessories in colorful prints and patterns, Skinnydip’s new collection includes tees, hoodies, handbags, totes, phone cases, makeup and more that celebrate the animated mouse. Check out the collection here: Key items […]

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Mickey Mouse all set to turn 90: Here’s what India has planned

October 17, 2018

Whether you are a 90’s or new generation kid, one cannot forget the charm and brand value of the iconic character Mickey Mouse. Walt Disney’s most iconic cartoon character is set to turn 90, and India has definitely planned a special surprise for its fans and followers. According to a Livemint report, around 30 licensees […]

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Coolabi associates with Star Editions for ‘Clangers’ online shop

October 15, 2018

To celebrate 50th anniversary next year, Coolabi Group has secured a new partnership deal with Star Editions to produce a dedicated online shop for ‘Clangers’. The new online hub will host a variety of Clangers merchandise including t-shirts, cushions, mugs, and magnets to coasters, tote bags, and stationery. In addition, Coolabi will also launch the […]

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DQE’s Jungle Book and Peter Pan get global master toy licensee

October 12, 2018

DQE one of the world’s leading international producers and distributors of children’s animated content announced that European and Global Licensing (EGL), Netherlands has been named the global master toy licensee for ‘Jungle Book and Peter Pan’ franchises. As per the association, EGL will design, produce and bring to market a wide variety of plush and […]

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Mad Over Donuts releases limited-edition Doraemon Donuts

October 12, 2018

One of the children’s favourite cartoon character Doraemon and India’s favourite donut brand, Mad Over Donuts, launched ‘Mad Over Donuts’ limited-edition Doraemon Joy Box’ from October 1. Interestingly, when you buy a box of three Doraemon donuts, you get a special Doraemon toy as a gift. Animation International Ltd is the licensor for ‘Doraemon’ in […]

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Mattel launches new ‘Doctor Who’ Barbie inspired by Jodie Whittaker

October 9, 2018

To celebrate the new series, Mattel launched Barbie based on the thirteenth doctor of the science fiction ‘Doctor Who’. Created as a collaboration between BBC Studios and Mattel, the doll is available to order online and features colourful clothing including a rainbow jumper, lace-up boots, braces and a long-hooded coat. Also, she holds a sonic […]

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