Brand & Lifestyle

#LCExcl: Notice of Allowance simplified

January 19, 2019

— Karan Bhutani, Senior Manager – Marketing and Communications at Colliers International India The Notice of Allowance (NOA) is the final step after the complex patent application process wherein the inventor provides all the requisite information pertaining to the invention including product description, design, drawings, and blueprints. Post the submission of the patent application, the […]

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#LCExcl: How Indian patent offices are expediting pace for granting patents

January 16, 2019

— Amit Aggarwal, Co-Founder and Director, Effectual Services   The famous legal maxim – “Justice delayed is justice denied”, is unequivocally applicable in case of patents. An Intellectual Property (IP) owner is unable to enforce his patent unless it is validly granted by the Indian Patent Office – be it Trademark, Design or a Patent. This […]

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Its official! Simmba makers claim ‘SIMBA’ trademark

January 14, 2019

SIMBA, India’s most loved emerging craft beverage venture owned by Sona Beverages has licensed Rohit Shetty Picturez LLP to use the trademark “Simba” for the recently-released Ranveer Singh and Sarah Ali Khan starrer “Simmba”. Rohit Shetty, Director, Rohit Shetty Picturez LLP, “We are thankful to Prabhtej for licensing SIMBA trademark for my upcoming film Simmba.” […]

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Delhi Comic-Con: Swatch showcases fall winter collection 2018

December 26, 2018

Come winter, and Comic Con Delhi was here to give all you pop-culture aficionados the best kind of party. This time around the year, like every year, fans were prepared to huddle up under one roof not just to discuss movies and books but to bring their favourites to life. Swatch, the Swiss watch brand […]

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Hennessy, Opening Ceremony announce ‘East Meets West’ collaboration

December 24, 2018

Hennessy, the world’s best-selling Cognac, announced the first-ever collaboration with fashion house ‘Opening Ceremony’ to celebrate an encounter of two cultures – “East Meets West” with an X.O-inspired limited-edition collector’s piece. Available at openingceremony.com, the Hennessy X.O “East Meets West” travel bag by Opening Ceremony is inspired by co-founders’ Carol Lim and Humberto Leon’s heritage and world travel, with an aesthetic that blends tradition […]

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India Licensing Sector: Here’s what made headlines in 2018

December 20, 2018

The year 2018 has been quite an eventful one for the Indian Licensing Sector. The overall collection launch this year was better compared to the last year and the industry saw some major announcements that may have far-reaching implications in the future.  So, as we are ready to welcome 2019, we take you through all […]

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Gourmet Investments to launch ‘Nihonbashi’ in India

December 19, 2018

Gourmet Investments Pvt Ltd (GIPL), the representative of the popular pizza chain Pizza Express, to launch seven new launches within this financial year. According to a BW Hotelier report, the company is planning to introduce an international brand – Nihonbashi to India. The launch is in addition to evolve their existing home-grown brands. Besides Mumbai, […]

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Ralph Lauren eyes $500 million revenue from Greater China in 5 years

December 17, 2018

Ralph Lauren CEO Patrice Louvet has promised to open a store a week in China. Speaking on the sidelines of the New York Times Luxury Conference in Hong Kong last week, Louvet said stores are crucial for projecting the company as aspirational which is why Ralph Lauren China is committed to expanding its network despite […]

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Bauua Ki Dukaan: Shah Rukh Khan unveils ‘Zero’ merchandises

December 16, 2018

Just ahead of the grand release, Red Chillies Entertainment has unveiled ‘Bauua Ki Dukaan’ to generate more fan engagement. ‘Bauua Ki Dukaan’ comprises of merchandises and products related to its upcoming movie ‘Zero’ including mugs, headphones, mobile covers, badges, t-shirts, personalized autograph posters and many more. Recently, Indian confectionary producer Bikaji also announced the ‘Special […]

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Disney & Me store opens at Viviana Mall in Mumbai

December 15, 2018

When it comes to reshaping the Indian licensing industry, Disney always remains the front-runner. Foraying into the financial capital of India, Disney & ME store is now open in Thane’s Viviana Mall. Viviana Mall took to the Twitter and wrote, “The first ever store in Mumbai of the ultimate Disney shopping destination – Disney & […]

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HSIL’s Benelave ropes in Shraddha Kapoor as brand ambassador

December 14, 2018

Benelave, from the house of HSIL, has signed Bollywood actress Shraddha Kapoor as its brand ambassador to elevate brand awareness and visibility. Benelave offers a wide range of bath space products to suit the needs of value-seeking consumers. Speaking on the new partnership, Shraddha said, “HSIL is one of the most trusted and iconic companies […]

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TIBLS 2018 witness an array of industry stalwarts. This is what they had to say

December 7, 2018

The grand corporate event ‘The India Brand Licensing summit’ 2018 ended on a high note with more than 100 attendees attending the conference at Mumbai’s Grand Hyatt on December 5. The event featured who’s who from the brand and retail space exploring the driving factors and changing dynamics of the India brand licensing sector such […]

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TIBLS 2018: Check out the final glimpses from the event

December 6, 2018

The grand corporate event ‘The India Brand Licensing summit’ 2018 ended on a high note with more than 100 attendees attending the conference. The event featured who’s who from the brand and retail space exploring the driving factors and changing dynamics of the India brand licensing sector. CLICK HERE for key highlights Check out the […]

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TIBLS 2018: Here are the key highlights

December 6, 2018

The grand corporate event ‘The India Brand Licensing summit’ 2018 ended on a high note with more than 100 attendees attending the conference. The event featured who’s who from the brand and retail space exploring the driving factors and changing dynamics of the India brand licensing sector. Here are the key highlights: The summit was […]

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