Leading European menswear fashion brand Jack & Jones has launched their largest store in Asia. The sprawling store is spread across an impressive 6,000 square feet area in Pune’s Phoenix Market City mall.
The store is located in Pune’s Viman Nagar, which offers latest international trends with a state-of- the-art decor for a truly luxurious shopping experience.
Speaking at the launch, Vineet Gautam, CEO, BEST SELLER India said, “We are extremely thrilled to launch Asia’s largest JACK & JONES store in Pune, considering its one of the youngest, most fashion-forward and trendsetting cities in India. The vibe and energy of the people here is fast-paced and reflects the brand ideology effortlessly. We are extremely positive on the success of this store and look forward to an exciting season ahead.”
The posh new store is conceptualized to give the patrons an evolved shopping experience, which houses international styles from the latest Spring/Summer 2018 collection displayed in separate sections depicting the brand’s distinct lines such as CORE, ORIGINALS, VINTAGE and PREMIUM, each catering to different target groups with unique visual appeal that perfectly replicates the brands core identity of self-confidence, free-spirited individuality and rugged masculinity.
Currently, Jack & Jones India has 67 stores and 329 shop-in- shops spread across the country.