Universal Music Group has signed an licensing agreement with Nigerian music streaming service uduX. Universal Music Group is the first major music company to license its catalog to uduX.
uduX is currently available via monthly subscription through Habari by GTBank, a leading platform for music, shopping and lifestyle content launched in November 2018. Reports said that the service will also be fully incorporated into the Nigerian music market.
Users will now have access to UMG’s extensive catalog of both Nigerian and global recording artists including Eminem, Tekno, Post Malone, Nicki Minaj, Lady Zamar, Lil Wayne, Bob Marley, Brenda Fassie, Wurld, J.Cole, Dr. Tumi, Nasty C, Hugh Masekela, Larry Gaaga, Tamia, Maroon 5, Aka & Anatii, TJAN, Jah Prayzah, Nonso Bassey, Mafikizolo, Cina Soul, Ella Mai,and Mr. Eazi, says report.
“This partnership extends our reach and makes our artists’ music even more accessible to Nigerian music lovers,” Ezegozie Eze Jr., General Manager, Universal Music Nigeria reportedly said. “We are delighted to be the first global music company to partner with uduX and look forward to bringing the extraordinary creativity of our artists to as many Nigerian users as possible.”