Following a successful outing at MIPTV, Red Arrow Studios International’s ambitious new format “Buying Blind” has been commissioned by a further two international broadcasters, with Bravo in the US and Nelonen in Finland picking up the show.
Originally created by US producer Kinetic Content, a Red Arrow Studios company, the production for Bravo will be produced by Kinetic Content as “Buying it Blind”, with Chris Coelen, Katie Griffin, Eric Detwiler, Robert Zimmerman and Jennifer Faison Herron serving as executive producers.
“Buying Blind” has also been commissioned by Finland’s Nelonen, to be produced by Moskito Television.
These deals join previously announced sales including Nine Network in Australia, produced by Endemol Shine Australia; RTL Netherlands, produced by Wise Monkeys; and M6 France, produced by Studio89. All these commissions are currently in production.
Henrik Pabst, President of Red Arrow Studios International, said: “Buying Blind’ has fast become an international format success story, with multiple commissions in production with key broadcasters worldwide. We are delighted that Kinetic Content is producing a new version of their format for Bravo in the US, and we are excited to see adventurous future homeowners in every territory make life-changing decisions through this show.”
The first production of the format was produced by Snowman Productions, Red Arrow Studios’ Danish production company, for TV3 Denmark. The show proved a smash-hit on TV3 Denmark, boosting the channel’s average share by over 58% for all viewers, and has been recommissioned for a second season.
“Buying Blind” follows couples that can’t decide, or can’t agree, on what kind of home to buy. At a breaking point, they decide to take a radical step and blindly hand the decision and their entire budget over to a team of three industry experts who will be charged with making the choice for these couples. The expert team will choose the property for the buyer, who will not get to view the property prior to purchase, and then be challenged to take the house through a stunning renovation.
Red Arrow Studios International is a world-leading TV distributor of scripted, formats and factual shows from a global network of in-house production companies, outstanding third-party producers and digital-content partners. Led by Henrik Pabst, with offices in Munich, London, New York and Hong Kong, Red Arrow Studios International co-produces and finances global entertainment, and distributes acclaimed content to over 200 territories worldwide.