Brand & Lifestyle Celebrity 

G-Shock unveils new television commercial featuring brand ambassador Tiger Shroff

Reading Time: 2 minutes Post Views: 1,847 G-Shock, the popular watch brand from Casio, has unveiled a television commercial that takes its #ChallengeTheLimits campaign forward. Featuring the recently appointed Brand Ambassador Tiger Shroff, the commercial highlights the challenging spirit of the actor and his journey to becoming a successful star and youth icon. The television commercial finds the actor speaking about his personal journey, from being known as celebrity child to carving a niche for himself in the world of films, art, entertainment and glamour. His dance moves to fitness regime has been compared…

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Corporate Brand 

Xilam Animation taps Charles Courcier as Head of Digital Production

Reading Time: 2 minutes Post Views: 2,091 Award-winning French animation studio Xilam Animation has appointed Charles Courcier to Head of Digital Production. In this newly created position, Courcier is responsible for sourcing, developing, financing and producing original web series to expand Xilam’s presence on YouTube, in addition to growing the studio’s presence across AVOD platforms. Additionally, Courcier will develop animated web series targeted at adult audiences.  He is based in Xilam’s head office in Paris and reports to Morgann Favennec, EVP Global Sales Development. Courcier joins from Amuse, a subsidiary of Millimages dedicated to…

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Character Character & Entertainment 

Genius Brands and Tankee On-demand forge cross content partnership

Reading Time: 2 minutes Post Views: 1,531 Genius Brands International, Inc. “Genius Brands” the global brand management company that creates and licenses multimedia entertainment content for children, today announced a unique content partnership between its Genius Brands Network, which includes the Kid Genius Cartoon Channel and Baby Genius TV reaching 80 million U.S. households, and Tankee, Inc., the first safe, digital destination for kids ages 6-12 to enjoy gaming videos. Beginning July 2019, Genius Brands Network will launch a roster of Tankee Originals, including Minecraft Journey to the End, Octodad Dadliest Catch, PixARK Adventure,…

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